Mindshare’s Bitterman: “Inline Advertising” is the Next Big Thing

Playlists & Series

Mindshare’s Bitterman: “Inline Advertising” is the Next Big Thing
Mindshare’s Bitterman: “Inline Advertising” is the Next Big Thing
19 Nov 2025
GroupM Finds New Audiences In Video Ads: Jakob Nielsen
GroupM Finds New Audiences In Video Ads: Jakob Nielsen
19 Nov 2025
MEC’s Digital Chief Reed: Storytelling First, Impressions Second
MEC’s Digital Chief Reed: Storytelling First, Impressions Second
19 Nov 2025
GroupM’s Rob Norman Sees Addressability, Not Programmatic, Shaking Up TV
GroupM’s Rob Norman Sees Addressability, Not Programmatic, Shaking Up TV
19 Nov 2025
Viewable Ads Are Up By 30%: GroupM’s Montgomery
Viewable Ads Are Up By 30%: GroupM’s Montgomery
19 Nov 2025
Media Agencies May Stop Being Agents: GroupM’s Gotlieb
Media Agencies May Stop Being Agents: GroupM’s Gotlieb
19 Nov 2025
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
19 Nov 2025
GroupM’s Gotlieb Says Reviews Often Happen When Agencies ‘Over-Promise’
GroupM’s Gotlieb Says Reviews Often Happen When Agencies ‘Over-Promise’
19 Nov 2025
Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
19 Nov 2025
Addressable TV Delivers Big Sales Lift, Scheppach, Bologna
Addressable TV Delivers Big Sales Lift, Scheppach, Bologna
19 Nov 2025
Addressable TV Poised to Crack the $70 Billion Market
Addressable TV Poised to Crack the $70 Billion Market
19 Nov 2025
Access to Set-top Data Holding Back Addressable TV, SMG’s Scheppach
Access to Set-top Data Holding Back Addressable TV, SMG’s Scheppach
19 Nov 2025
Brand Agency Reviews Should Not Be Spreadsheet Exercises: GroupM’s Proctor
19 Nov 2025
Addressable TV will Provide Unprecedented Granularity, SMG’s Scheppach
Addressable TV will Provide Unprecedented Granularity, SMG’s Scheppach
19 Nov 2025
The Evolution of TV Buying and What’s Next: GroupM’s Gotlieb
The Evolution of TV Buying and What’s Next: GroupM’s Gotlieb
19 Nov 2025
GroupM Ad Ops Chief Joe Barone on Ad-Blocking: Industry Challenges and Solutions
GroupM Ad Ops Chief Joe Barone on Ad-Blocking: Industry Challenges and Solutions
19 Nov 2025
WPP’s BuzzFeed Residency Driven By Data: GroupM’s Norman
WPP’s BuzzFeed Residency Driven By Data: GroupM’s Norman
19 Nov 2025
Media Agencies Should Craft a Tech Stack For Each Client: Maxus’s Pattison
Media Agencies Should Craft a Tech Stack For Each Client: Maxus’s Pattison
19 Nov 2025
GroupM’s Rob Norman on How App Usage Could Spell an End to Fragmentation
GroupM’s Rob Norman on How App Usage Could Spell an End to Fragmentation
19 Nov 2025
Clients Want an Offering With Creativity, Tech and Data: Maxus’s Williams
Clients Want an Offering With Creativity, Tech and Data: Maxus’s Williams
19 Nov 2025
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