IRI’s Mehta Helps Alphonso Follow TV Viewers To The Store

Playlists & Series

IRI’s Mehta Helps Alphonso Follow TV Viewers To The Store
19 Nov 2025
‘Bullish On Data Marketplace,’ Dentsu Aegis Adds IRI To M1 Platform
19 Nov 2025
Accountability Is Knowing Who Consumers Really Are: IRI’s Mehta
19 Nov 2025
How Live Sales Data Changes Course Of Ads In-Flight: IRI’s Pelino On LoopMe Case Study
29 Jul 2021
Initiative’s Gilbert: As Live Content Grows, Digital Mirrors Linear TV
10 May 2018
Alphonso And IRI Data Match Produces Scale For TV Attribution, Informs Digital Campaigns
7 Mar 2018
There's more to discover.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.