“Don’t Be Naive” About the Impact of Media on Society , Irwin Gotlieb

Playlists & Series

“Don’t Be Naive” About the Impact of Media on Society , Irwin Gotlieb
27 Jun 2021
Turf Protection, Not Lack Of Technology, Hinders Addressable TV: WPP’s Gotlieb
5 Apr 2019
SVOD Fatigue Could Prove Costly: WPP’s Irwin Gotlieb
31 Mar 2019
GroupM’s Gotlieb: AI Cleans Data Pollution, Quantum Computing Dawns
22 Jan 2018
Distressed Brands Should Not Shave Ad Spend: GroupM’s Gotlieb
17 Jan 2018
Addressable TV Puts Marketing “On Steroids”: GroupM’s Gotlieb Outlines Global Roll-out
17 Jan 2018
GroupM’s Gotlieb On Addressable Ads, Creative Versioning And Brand Safety
GroupM’s Gotlieb On Addressable Ads, Creative Versioning And Brand Safety
11 Apr 2017
GroupM’s Gotlieb: Census-Level Data Needed To ‘Join The Dots’ Between TV, Digital
GroupM’s Gotlieb: Census-Level Data Needed To ‘Join The Dots’ Between TV, Digital
13 Dec 2016
Wall-Size TV’s To Internet Of Things Security: GroupM’s Gotlieb On CES 2017
Wall-Size TV’s To Internet Of Things Security: GroupM’s Gotlieb On CES 2017
7 Dec 2016
GroupM’s Gotlieb: “We Refuse to Accept the IAB’s Viewability Standard”
GroupM’s Gotlieb: “We Refuse to Accept the IAB’s Viewability Standard”
3 Jan 2016
Don’t Throw Baby Out With Bath Water: GroupM’s Gotlieb
Don’t Throw Baby Out With Bath Water: GroupM’s Gotlieb
30 Dec 2015
‘Content Is Humpty Dumpty’: SMG’s Scheppach
‘Content Is Humpty Dumpty’: SMG’s Scheppach
7 Dec 2015
GroupM’s Gotlieb & Cablevision’s Dolan on Audience Measurement Solutions for Addressable TV
GroupM’s Gotlieb & Cablevision’s Dolan on Audience Measurement Solutions for Addressable TV
4 Dec 2015
Personalized TV Ads ‘The New Holy Grail’, Panel Discusses
Personalized TV Ads ‘The New Holy Grail’, Panel Discusses
2 Dec 2015
Essence Buy Keeps GroupM A Friend OF Google: Gotlieb:
Essence Buy Keeps GroupM A Friend OF Google: Gotlieb:
1 Dec 2015
‘Creative Versioning’ For TV Ads Is Here And Now: GroupM’s Gotlieb
16 Nov 2015
One-to-One Data Will Change the Television Business, WPP’s Irwin Gotlieb
One-to-One Data Will Change the Television Business, WPP’s Irwin Gotlieb
2 Nov 2015
Media Measurement Is Broken: GroupM’s Gotlieb
Media Measurement Is Broken: GroupM’s Gotlieb
25 Oct 2015
Irwin Gotlieb on comScore + Rentrak Merger: “It’s Time for an Alternative Approach”
Irwin Gotlieb on comScore + Rentrak Merger: “It’s Time for an Alternative Approach”
1 Oct 2015
The Thrill of the Media Biz Past, Present and Future: an Interview with Irwin Gotlieb
23 Aug 2015
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