Zenith’s Zilberbrand on the NewFronts: Smart Content and Programmatic Opportunities

Playlists & Series

Zenith’s Zilberbrand on the NewFronts: Smart Content and Programmatic Opportunities

19 Nov 2025

3A’s of Television Advertising Are Attention, Addressability and Automation: Paramount’s Julian Zilberbrand

19 Nov 2025

CTV’s Advertising Power Is Emerging for Targeting: Paramount’s Julian Zilberbrand

19 Nov 2025

Partnerships Make All TV’s Boats Rise: Paramount’s Zilberbrand

19 Nov 2025

Addressable TV Needs More Investment in Measurement, Ad Creative: Paramount’s Julian Zilberbrand

19 Nov 2025

Addressable TV Is Going National: Beet Retreat Panel

19 Nov 2025

Many Roads To Buy: Viacom’s Zilberbrand On Marketplaces & More

19 Nov 2025

SVOD Will Make Ads More Valuable: ViacomCBS’ Zilberbrand

19 Nov 2025

Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too

19 Nov 2025

Data Organization Key To Unleashing Advanced TV Ad Sales: Viacom’s Zilberbrand

19 Nov 2025

Programmers Are Making TV Ads Audience-Based: explains Disney/ABC, NBC, Turner, Viacom & 605 at Beet Retreat

19 Nov 2025

Viacom’s Zilberbrand On The Nuances Of ‘Programmatic’ Broadcast Television

19 Nov 2025

Viacom Aims to Pioneer Delivery & Attribution of Addressable TV Ads

19 Nov 2025

ZenithOptimedia Seeks Cross-Media Data Insight

19 Nov 2025

Video Advertising: Not Ready for OTT or Game Consoles, Zenith’s Zilberbrand

19 Nov 2025

From Lean-Back to Lean-In: LG Ad Solutions Sees TV as a Direct Action Channel

17 Oct 2025

Viacom’s Zilberbrand: Data Has Boosted Our TV Ratings

4 Oct 2017

Zenith’s Zilberbrand Tapped by Viacom to for New Advanced TV Role

2 Oct 2015