Addressable TV Is Going National: Beet Retreat Panel

Playlists & Series

Addressable TV Is Going National: Beet Retreat Panel

19 Nov 2025

CIMM Summit Will Showcase Key Issues for TV Advertising Market: CIMM’s Jon Watts

19 Nov 2025

JIC Seeks to Lower Barriers Among Media Walled Gardens: NBCUniversal’s Kelly Abcarian

19 Nov 2025

TV Metrics Have Improved and Are Getting Better: NBCU’s Kelly Abcarian

19 Nov 2025

TV Metrics Have Reached Cross-Platform Turning Point: NBCU’s Kelly Abcarian

19 Nov 2025

Voices from the #BeetRetreat: Ashwin Navin, Howard Shimmel, Mike Fisher, Field Garthwaite, Tracey Scheppach and Kelly Abcarian

19 Nov 2025

TV Measurement Must Be More ‘Value-Based’: NBCUniversal’s Kelly Abcarian

19 Nov 2025

Univision Joins Nielsen’s Addressable TV Beta

19 Nov 2025

Nielsen’s Abcarian Backs TV Networks’ New Data Strategies

19 Nov 2025

Nielsen’s Addressable TV Beta Focusing On ‘Mechanics’

19 Nov 2025

Seven Networks Beta-Test Nielsen’s Addressability: Abcarian

19 Nov 2025

What’s Holding Back National Addressable? Nielsen, Cadent & Amobee Discuss

19 Nov 2025

TV Programmers ‘Leaning In’ To Data-Driven TV: Nielsen’s Abcarian

19 Nov 2025

Finding The Umbrella For Advanced TV: Omnicom’s Steuer & Nielsen’s Abcarian

19 Nov 2025

Commonality Of TV Audience Segments Will Ease Buying Friction: Nielsen’s Abcarian

19 Nov 2025

Nielsen’s Comcast Deal Meets Growing Data Demand: Abcarian

19 Nov 2025

Five Years Out: How Data Will Change TV Ad Buying according to Nielsen, Cross MediaWorks, Turner & Sinclair

19 Nov 2025

Nielsen Enables Easier Measurement Of Netflix Consumption: Abcarian

19 Nov 2025

‘Cross-Platform Measurement Is Ready’: NBCUniversal’s Kelly Abcarian

22 Dec 2021

Defy Measurement Inertia: NBCU’s Abcarian Moves Beyond ‘Crappy Counting’

22 Nov 2021