Kantar Media’s Brown On Cross-Media Measurement Roadmap

Playlists & Series

Kantar Media’s Brown On Cross-Media Measurement Roadmap
19 Nov 2025
Panel Debate: comScore vs. Nielsen vs. Rentrak: Finding Friction With Competing Ad Currencies
Panel Debate: comScore vs. Nielsen vs. Rentrak: Finding Friction With Competing Ad Currencies
19 Nov 2025
France’s Alenty: A Future With Multiple Video View Metrics
France’s Alenty: A Future With Multiple Video View Metrics
19 Nov 2025
TubeMogul To Take Cross-Screen Planning Self-Service: Rondon
TubeMogul To Take Cross-Screen Planning Self-Service: Rondon
19 Nov 2025
YuMe’s DSP Joins Stack For Programmatic Boom
YuMe’s DSP Joins Stack For Programmatic Boom
19 Nov 2025
Innovid Raises $27.5 Million in New Round
Innovid Raises $27.5 Million in New Round
19 Nov 2025
Yahoo’s NFL Views Claim ‘Apples-To-Oranges’: Nielsen’s Clarizio
Yahoo’s NFL Views Claim ‘Apples-To-Oranges’: Nielsen’s Clarizio
19 Nov 2025
Rentrak’s Livek Relishes Advanced TV Targeting With comScore
Rentrak’s Livek Relishes Advanced TV Targeting With comScore
19 Nov 2025
Nielsen Onboarding TAM As Measurement Wars Heat Up
Nielsen Onboarding TAM As Measurement Wars Heat Up
19 Nov 2025
The Importance Of Video Ad Measurement, By A+E’s Boykoff
The Importance Of Video Ad Measurement, By A+E’s Boykoff
19 Nov 2025
Cross-Screen Measurement Is Priority #1: comScore’s Bhatia
19 Nov 2025
comScore’s Chasin Puts The Meter In The Router
19 Nov 2025
Mediahub’s Piner: TV Advertising Requires a “Human-First” approach
19 Nov 2025
Teads’ Neala Brown: The Real Reason Attention Metrics Matter So Much at the NewFronts and Upfronts Talks
19 Nov 2025
Attain’s Brian Mandelbaum: to Break ‘Performance vs. Branding,’ Focus on Accountability
19 Nov 2025
T-Mobile’s Andrea Zapata: ‘Nobody’s Solved Measurement. But Our Mobility Data Gets Us Closer’
19 Nov 2025
IPG Mediabrands’ Holly Yonosko: Brands Must Abandon Vanity Metrics
19 Nov 2025
MRI-Simmons’ Conor Burgess: FAST Channels Remain ‘Underserved’ for Measurement and Targeting
19 Nov 2025
Rovi Wants Advertisers To Slice Audiences In To Small Segments
Rovi Wants Advertisers To Slice Audiences In To Small Segments
19 Nov 2025
Nielsen’s Bradford: TV Buyers Now Borrowing From Online Metrics Playbook
Nielsen’s Bradford: TV Buyers Now Borrowing From Online Metrics Playbook
19 Nov 2025
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