PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying

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PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
19 Nov 2025
Samsung Ads’ Scott Takes Outcome Promise To CES
19 Nov 2025
Viewing Habits Are More Nuanced Than You Think: Samsung Ads’ Scott
19 Nov 2025
Samsung Ads’ Scott: Samsung TV+ Is Like Cable, But a ‘New Way of Working’
19 Nov 2025
Samsung Ads Explores Mobile-TV Ad Connection: Scott
19 Nov 2025
NewFronts 2025 Showcased FAST, Shoppable TV and Data Innovation: Samsung Ads’ Michael Scott
19 Nov 2025
Samsung’s Scott Welcomes Vevo To TV Plus
26 Jan 2020
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