Why ‘Truffle Pig’ Matters? It’s About ‘Platform Native” Advertising, GroupM’s Rob Norman

Playlists & Series

Why ‘Truffle Pig’ Matters? It’s About ‘Platform Native” Advertising, GroupM’s Rob Norman
Why ‘Truffle Pig’ Matters? It’s About ‘Platform Native” Advertising, GroupM’s Rob Norman
19 Nov 2025
4C Insights’ Anupam Gupta: ‘What We’re Trying To Get To Is Cross Channels’
4C Insights’ Anupam Gupta: ‘What We’re Trying To Get To Is Cross Channels’
19 Nov 2025
NBCUniversal Deepens Snapchat Relationship With Digital Content Studio Venture
NBCUniversal Deepens Snapchat Relationship With Digital Content Studio Venture
19 Nov 2025
NBCUniversal’s Aaron Radin: Self-Serve Deal With 4C ‘Juxtaposes’ Linear TV And Social Media Ad Inventory
NBCUniversal’s Aaron Radin: Self-Serve Deal With 4C ‘Juxtaposes’ Linear TV And Social Media Ad Inventory
19 Nov 2025
Tracking The Consumer Purchase Journey With MEC’s Nathalie Haxby
Tracking The Consumer Purchase Journey With MEC’s Nathalie Haxby
19 Nov 2025
MEC’s Shenan Reed: Cultivating Walled Gardens, Watching For The Next Behemoth
MEC’s Shenan Reed: Cultivating Walled Gardens, Watching For The Next Behemoth
19 Nov 2025
The Power NBCU’s “Symphony” w/ Apple News, Buzzfeed, Snapchat & Vox, Linda Yaccarino explains
The Power NBCU’s “Symphony” w/ Apple News, Buzzfeed, Snapchat & Vox, Linda Yaccarino explains
19 Nov 2025
OMD’s Ben Winkler: No ‘Us Versus Them,’ Advertisers Need Many Video Options
OMD’s Ben Winkler: No ‘Us Versus Them,’ Advertisers Need Many Video Options
19 Nov 2025
More Advertisers Moving To Outcomes-Based Measurement: Nielsen Catalina’s Andrew Feigenson
More Advertisers Moving To Outcomes-Based Measurement: Nielsen Catalina’s Andrew Feigenson
19 Nov 2025
Screen Agnostic, Platform Specific Ads And Content Key To Engagement: NBCU’s Yaccarino
Screen Agnostic, Platform Specific Ads And Content Key To Engagement: NBCU’s Yaccarino
19 Nov 2025
Astronauts Wanted: Combine Brands With Talent And ‘Blow The Roof Off,’ Says Murphy
Astronauts Wanted: Combine Brands With Talent And ‘Blow The Roof Off,’ Says Murphy
19 Nov 2025
POPSUGAR To Brands: Everything Starts With An Insight, No ‘Fully Baked Offering’
POPSUGAR To Brands: Everything Starts With An Insight, No ‘Fully Baked Offering’
19 Nov 2025
Conagra’s Hughes: Everyone’s Gone Live At The Digital Content NewFronts
Conagra’s Hughes: Everyone’s Gone Live At The Digital Content NewFronts
19 Nov 2025
Monumental Shift’s Davis: Forget The Funnel, Focus On Outcomes
Monumental Shift’s Davis: Forget The Funnel, Focus On Outcomes
19 Nov 2025
Eyeview’s Harnevo: Focusing On Business Outcomes Solves Many Digital Media Issues
Eyeview’s Harnevo: Focusing On Business Outcomes Solves Many Digital Media Issues
19 Nov 2025
Dispatch from Cannes: “This was the year of Snapchat,” Mindshare’s Johnston
19 Nov 2025
NewFronts Update: ESPN’s Social Strategy & App Refresh
9 May 2018
Balancing Ad Loads, Seeking Consumer Value Exchange: Publicis Exchange’s Dave Penski
Balancing Ad Loads, Seeking Consumer Value Exchange: Publicis Exchange’s Dave Penski
6 Jul 2017
Turner’s Martin On Content, Distribution And The Potential Of An AT&T Matchup
Turner’s Martin On Content, Distribution And The Potential Of An AT&T Matchup
2 Mar 2017
Hearts & Science: Less Consumer Interruption As Digital Ad Formats Multiply
Hearts & Science: Less Consumer Interruption As Digital Ad Formats Multiply
20 Oct 2016
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