T-Mobile’s Andrea Zapata: ‘Nobody’s Solved Measurement. But Our Mobility Data Gets Us Closer’

Playlists & Series

T-Mobile’s Andrea Zapata: ‘Nobody’s Solved Measurement. But Our Mobility Data Gets Us Closer’
3 Sep 2025
T-Ads’ Anthony Di Muccio: Marketers Don’t Just Want Data—They Want Outcomes
27 Aug 2025
T-Mobile’s Cherian Thomas: We Can Finally Tell You If the Register Rang
10 Aug 2025
Omnichannel Lets Brands Reach Customers Amid Fragmentation: T-Mobile’s Zapata
15 Dec 2024
T-Mobile Leverages First-Party Data for Personalized Ad Experiences: Di Muccio
25 Nov 2024
T-Mobile Targets Retail Media, DOOH With Customer Touchpoints
8 Aug 2024
T-Mobile’s JP Colaco on Delivering Omnichannel Addressability at Scale
2 May 2024
T-Mobile’s Ad Aspirations Don’t Stop At The Destination, Thomas Says
21 Mar 2023
Captive In The Car: T-Mobile’s Thomas Takes The Un-Carrier’s Ads On The Road
23 Feb 2023
For T-Mobile, The New Mobile Advertising Is In-Car
2 Feb 2023
Connecting After Cookies In The Era Of Flat Funnels: T-Mobile’s Peralta
25 Oct 2022