After P2P Legacy, Tru Optik Rises On Local Tracking, Other Services

Playlists & Series

After P2P Legacy, Tru Optik Rises On Local Tracking, Other Services

19 Nov 2025

Tru Optik’s Swanston: Determine Household Makeup, Not Just Individual Identity

19 Nov 2025

TransUnion Acquires People-Based Marketing Firm TruSignal

19 Nov 2025

SpotX And clypd Integrate Platforms With Discovery, Fox Among First Partners

19 Nov 2025

$10 Million Tru Optik Funding Round Includes Partnership With TransUnion

19 Nov 2025

Tru Optik Adds Kosinski And Bokor, Integrates With Oracle Data Cloud

19 Nov 2025

Data Is A Product: Turner, Tru Optik, NinthDecimal Execs Discuss

19 Nov 2025

Getting Precise At The Household Level: Tru Optik’s Vermeulen explains Integration with Amobee

19 Nov 2025

Tru Optik’s Swanston On 8x Advanced TV Growth

19 Nov 2025

Turn On, Tune In, Opt Out: How Tru Optik’s Swanston Enables Viewer Targeting Choice

19 Nov 2025

Tru Optik’s Andre Swanston On OptOut.TV For Viewer Data Freedom

19 Nov 2025

AppNexus, Tru Optik Deal Delivers Audiences In 75 Million OTT Households: Tru Optik’s Andre Swanston

19 Nov 2025

Beyond A Clean Supply Chain: Advertisers Focusing On Effectiveness, Says comScore’s Aaron Fetters

19 Nov 2025

Videology Seeks To Be The Unified Platform In The Advanced Television Space, CEO Ferber explains

19 Nov 2025

Advanced TV Measurement Under The Beet Retreat Microscope With Panelists From Forrester, Tru Optik, Inscape, Nielsen Catalina Solutions and Team Arrow Partners

19 Nov 2025

Tru Optik Mines Behavioral, Demographic And Purchase Data For OTT Cloud

19 Nov 2025

Newsy Eyes The Big Screen, OTT Dominance In The News Business

19 Nov 2025

#BeetCast Replay: Andre Swanston: Angels Saved My Start-up as VC’s Shut the Door

28 Jun 2021

Andre Swanston: Angels Saved My Start-up as VC’s Shut the Door

6 Jan 2021

BeetCast Episode 6: “OTT and Addressable Is Now Commanding 50% of Video Ad Investment,” Dentsu’s Doug Ray

14 Dec 2020