Cross-Platform Strategy

Print Can Be Programmatic, Too: MediaMath’s Cox
Print Can Be Programmatic, Too: MediaMath’s Cox
8 Jun 2015
SMG’s Tech Startup Partnerships Bear Fruit For Brands
SMG’s Tech Startup Partnerships Bear Fruit For Brands
4 Jun 2015
Zenith’s Zilberbrand on the NewFronts:  Smart Content and Programmatic Opportunities
Zenith’s Zilberbrand on the NewFronts: Smart Content and Programmatic Opportunities
13 May 2015
Nielsen Backs Furious Corp To Replace Excel For TV Ad Planning
Nielsen Backs Furious Corp To Replace Excel For TV Ad Planning
10 May 2015
UM Doubles Down on Programmatic and Strategic
UM Doubles Down on Programmatic and Strategic
7 May 2015
TV Everywhere Grows Rapidly via Over-The-Top, Adobe’s Helfand
TV Everywhere Grows Rapidly via Over-The-Top, Adobe’s Helfand
5 May 2015
OTT Delivery on Cusp of Expansion, IDC Analyst
OTT Delivery on Cusp of Expansion, IDC Analyst
5 May 2015
Broadcasters’ Web Strategy Just Got Real: Lakana’s Hyun
Broadcasters’ Web Strategy Just Got Real: Lakana’s Hyun
4 May 2015
Marketers Want Better Cross-Screen Attribution, Havas’ Keller
Marketers Want Better Cross-Screen Attribution, Havas’ Keller
23 Apr 2015
Online Video Exploding Globally and Starcom’s Amanda Richman Explains Why
Online Video Exploding Globally and Starcom’s Amanda Richman Explains Why
29 Mar 2015
Starcom’s CEO Donohue & “New Establishment” Brand Airbnb
Starcom’s CEO Donohue & “New Establishment” Brand Airbnb
25 Mar 2015
AOL Goes Short At Prime-Time To Reach Viewers: Martinez
AOL Goes Short At Prime-Time To Reach Viewers: Martinez
8 Mar 2015
Civolution Syncs TV, Online Ads For Amplification
Civolution Syncs TV, Online Ads For Amplification
5 Mar 2015
Mexicans Embracing Mobile Video in Big Numbers: Azteca’s De Cervantes
18 Feb 2015
This is The Year of “Advertainment,” Virool’s Danzis
17 Feb 2015
Slate’s Jacob Weisberg on Podcasting: “It’s the Most Intense User Experience of Any Medium”
Slate’s Jacob Weisberg on Podcasting: “It’s the Most Intense User Experience of Any Medium”
15 Feb 2015
Converged TV-Digital Buys Can lncrease TV Reach More Than 50%
Converged TV-Digital Buys Can lncrease TV Reach More Than 50%
13 Feb 2015
Time Inc Sees Greater Role For Video Across Brands
Time Inc Sees Greater Role For Video Across Brands
12 Feb 2015
NBCUniversal Tackles Cross-Screen Measurement
NBCUniversal Tackles Cross-Screen Measurement
10 Feb 2015
Deduplicate Audiences With Cross-Media Planning: Nielsen’s Hohman
Deduplicate Audiences With Cross-Media Planning: Nielsen’s Hohman
30 Jan 2015