Cross-Platform Strategy

Playlists & Series

Time Warner’s Bleacher Report Goes ‘Mobile-First’ For Sports Video
Time Warner’s Bleacher Report Goes ‘Mobile-First’ For Sports Video
11 Mar 2014
The Hybridization Of TV & Digital Ad Buyers: Turn’s Smith
The Hybridization Of TV & Digital Ad Buyers: Turn’s Smith
7 Mar 2014
SMG’s Social/Video Global Lead: Brands Need to “Share Shift”
SMG’s Social/Video Global Lead: Brands Need to “Share Shift”
6 Mar 2014
Apps Are Best For Mobile Marketing: Mindshare’s Johnston
Apps Are Best For Mobile Marketing: Mindshare’s Johnston
26 Feb 2014
Tablets Aren’t Mobiles: Collective CEO Apprendi
24 Feb 2014
SMG To Reveal Effectiveness Of Twitter TV Retargeting
SMG To Reveal Effectiveness Of Twitter TV Retargeting
18 Feb 2014
Google Integrates with comScore’s Cross-Platform Measurement Tool
Google Integrates with comScore’s Cross-Platform Measurement Tool
11 Feb 2014
Nielsen’s Hohman: Cross-Platform Ads Are More Effective
Nielsen’s Hohman: Cross-Platform Ads Are More Effective
11 Feb 2014
comScore Opens up “Project Blueprint” to the Industry
comScore Opens up “Project Blueprint” to the Industry
9 Feb 2014
Xaxis’ Brian Gleason: Creative Is A ‘Big Hole’ For Digital Video Ads
Xaxis’ Brian Gleason: Creative Is A ‘Big Hole’ For Digital Video Ads
7 Feb 2014
Digital Video Buying Goes Multi-Platform, Videology’s Gaskamp
Digital Video Buying Goes Multi-Platform, Videology’s Gaskamp
7 Feb 2014
Jun Group Driving Native Video Ads To Apps
Jun Group Driving Native Video Ads To Apps
7 Feb 2014
SMG’s Giacosa on the New Vendors Behind Social Video
SMG’s Giacosa on the New Vendors Behind Social Video
5 Feb 2014
AOL’s Harnevo: The Future of Video News is a “Content Exchange”
4 Feb 2014
Nielsen’s Hohman: TV Nets ‘Hungry’ For Cross-Platform Data
3 Feb 2014
AOL’s Gabriel on the Importance of Being “Full-Stack”
AOL’s Gabriel on the Importance of Being “Full-Stack”
31 Jan 2014
Beet Commentary by Ashley Swartz: Content Must is “Fluid”
Beet Commentary by Ashley Swartz: Content Must is “Fluid”
30 Jan 2014
Digitas is Moving to “Mobile First” Approach to Media Planning
Digitas is Moving to “Mobile First” Approach to Media Planning
30 Jan 2014
Starcom’s Mobility Director: Interactivity is Essential to Mobile Advertising
Starcom’s Mobility Director: Interactivity is Essential to Mobile Advertising
30 Jan 2014
Cisco Blends TV and Tablet Viewing in Second-Screen App
Cisco Blends TV and Tablet Viewing in Second-Screen App
29 Jan 2014