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Media Planning & Buying

GroupM’s Rob Norman CES Preview: The Scope  of “Immersive vs. Passive” Experiences
GroupM’s Rob Norman CES Preview: The Scope of “Immersive vs. Passive” Experiences
16 Dec 2015
Brands Want More Info From Trading Desks: Unbound’s Brunick
12 Jul 2015
Media Reviews Come Down to Pricing, Trust and Transparency Concerns, BofA’s Paskalis
Media Reviews Come Down to Pricing, Trust and Transparency Concerns, BofA’s Paskalis
9 Jul 2015
GroupM’ Tilds:  Mobile Apps Need Deeper Data
GroupM’ Tilds: Mobile Apps Need Deeper Data
15 Feb 2014
FreeWheel’s Heller: Video Audience Is Still Untapped
FreeWheel’s Heller: Video Audience Is Still Untapped
3 Jul 2013
Unifying Digital Video Buying Across Devices is Industry’s Top Challenge, Maxus’ Jones
18 Jan 2013
Real-Time Buying Can Inform Media Planning, Strategy, Mindshare’s Andy Chapman
24 Oct 2012
Nielsen: “Facebook has Become Our Panel for Measuring the Online Universe”
19 Oct 2012
Online GRPs Would Simplify Digital Video, TubeMogul’s Brett Wilson
17 Oct 2012
Zeebox Launches in the United States, Here’s Why it Matters to Advertisers
26 Sep 2012
Big Week for Beet: Tuesday Chicago w/ Adobe at Starcom MediaVest, Thursday in NYC w/ TubeMogul at GroupM
Big Week for Beet: Tuesday Chicago w/ Adobe at Starcom MediaVest, Thursday in NYC w/ TubeMogul at GroupM
23 Sep 2012
Horizon Media Leans on Online Video For Social, Creative Insights
21 Sep 2012
Adap.tv Launches Unified Media Planning Tools for Digital Video
21 Sep 2012
Group M Chooses Buddy Media To Manage Social Media Ads
21 May 2012
Microsoft “Flips the Switch” on Bing/Yahoo Advertising Sales Integration, Readies European Roll-Out
12 Nov 2010