Programmatic

Cadent CEO Troiano On $342M AdTheorent Acquisition: Reducing Silos, Taking CTV Programmatic
2 Apr 2024
Seedtag Launches Contextual TV for CTV Advertisers
28 Mar 2024
As Programmatic CTV Matures, Marketers Must Embrace Cross-Functional Learning: MAGNA’s Fitzpatrick
28 Mar 2024
Anything Is POSSIBLE: OAAA’s Bager Sees A ‘Share Shift’ For DOOH, AI On Learning Agenda
27 Mar 2024
Infillion’s Acquisition Welcomes MediaMath To The ‘Connected Garden’: Laurel Rossi
27 Mar 2024
Digital Ad Tools Are Gaining Traction in Connected TV: FreeWheel’s Michelle Zyglis
26 Mar 2024
LUMA’s Kawaja Optimistic On 2024 & 2025 Ad-Tech Outlook
25 Mar 2024
The TV Tipping Point: Trade Desk’s Doherty on Programmatic’s Breakthrough Year
21 Mar 2024
Finding TV Audiences Wherever They Are Guides Media Strategy: GroupM’s Mike Fisher
20 Mar 2024
Embracing the Intersection of Premium CTV and Programmatic: FreeWheel’s Loria
19 Mar 2024
Mediaocean’s Magnite Partnership Aims To Blend Best Of Programmatic & Linear TV Ads
18 Mar 2024
CVS Media Exchange Adopts Pinterest/LiveRamp Clean Room To Attribute Sales From Off-Site Ads
1 Mar 2024
OpenX’s Rooney Sees Transparency, New Signals & Building As Soothing Data Loss Worries
28 Feb 2024
The Great Advertising Reset: Embracing a Post-Cookie Media Democracy
26 Feb 2024
Dotdash Meredith Relishes Cookiepocalypse With Intent Targeting & Panels
26 Feb 2024
AI Agents Boost Productivity for Media Agencies: Kinesso’s Graham Wilkinson
15 Feb 2024
Cookieless Web Drives Media Transformation: OMD USA’s Sébastien Hernoux
15 Feb 2024
Cutting Carbon Emissions Requires Group Effort for Ad Industry: Scope3’s Kaitlin Leary
13 Feb 2024
Retail Media Networks Unify Goals for Brands, Merchants: Dentsu’s Brian Monahan
13 Feb 2024
Activision Blizzard Thinks Advertisers Should Pay Attention To Gamers’ Attention
12 Feb 2024