Programmatic

Playlists & Series

Transitioning TV Ad Buying From “Steak Dinners” to Programmatic: It’s Going to Take Time
Transitioning TV Ad Buying From “Steak Dinners” to Programmatic: It’s Going to Take Time
19 Nov 2025
TV Programmatic Is Coming Down The Road: Mediaocean’s Woollard
TV Programmatic Is Coming Down The Road: Mediaocean’s Woollard
19 Nov 2025
Rentrak Sees TV’s ‘Long Tail’ As Key To Linear Programmatic
Rentrak Sees TV’s ‘Long Tail’ As Key To Linear Programmatic
19 Nov 2025
Programmatic Is Redefining TV Industry Roles: Adap.tv’s Ackerman
Programmatic Is Redefining TV Industry Roles: Adap.tv’s Ackerman
19 Nov 2025
Programmatic TV Needs Quick Wins: INVISION’s Miller
Programmatic TV Needs Quick Wins: INVISION’s Miller
19 Nov 2025
Mindshare’s Bitterman on Real-Time Content and Technology
Mindshare’s Bitterman on Real-Time Content and Technology
19 Nov 2025
Netflix is Building In-House Programmatic Ad Buying Operation, Kathy O’Dowd Explains
Netflix is Building In-House Programmatic Ad Buying Operation, Kathy O’Dowd Explains
19 Nov 2025
‘Programmatic Is Not Just For Performance’: Magna Global’s Brunick
‘Programmatic Is Not Just For Performance’: Magna Global’s Brunick
19 Nov 2025
Old Fashioned, “Mad Men” TV Ad Trading Must Stop: Mediaocean’s Woollard
Old Fashioned, “Mad Men” TV Ad Trading Must Stop: Mediaocean’s Woollard
19 Nov 2025
Ad Buyers Want Linear TV Sales To Go Programatic, Experts
Ad Buyers Want Linear TV Sales To Go Programatic, Experts
19 Nov 2025
Digital Planning will Come to TV Ad Buying, but Not So Fast, Nielsen’s Amit Seth
Digital Planning will Come to TV Ad Buying, but Not So Fast, Nielsen’s Amit Seth
19 Nov 2025
Video Ads Changing Faster In EU Than US: Videology’s Gaskamp
Video Ads Changing Faster In EU Than US: Videology’s Gaskamp
19 Nov 2025
BrightRoll’s DoubleClick Google Enables YouTube Programmatic Buys
BrightRoll’s DoubleClick Google Enables YouTube Programmatic Buys
19 Nov 2025
Yahoo Wants Its ‘Network’ To Solve Video Supply Constraints
Yahoo Wants Its ‘Network’ To Solve Video Supply Constraints
19 Nov 2025
Innovid Opens To Partners & Rivals For More Advanced Capabilities Across Screens
Innovid Opens To Partners & Rivals For More Advanced Capabilities Across Screens
19 Nov 2025
Nielsen’s Mobile Video Measurement Coming This Summer
Nielsen’s Mobile Video Measurement Coming This Summer
19 Nov 2025
VivaKi Leans on Fraud Prevention Tools & Metrics as Programmatic Expands
VivaKi Leans on Fraud Prevention Tools & Metrics as Programmatic Expands
19 Nov 2025
BrightRoll Focused on Viewability Measurement, Mobile Growth
BrightRoll Focused on Viewability Measurement, Mobile Growth
19 Nov 2025
Videology’s Ferber: The NewFronts is a “Futures” Market too
Videology’s Ferber: The NewFronts is a “Futures” Market too
19 Nov 2025
UM’s Global Content Chief: Automation Allows More Creativity
19 Nov 2025
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