Social Media

TikTok Competing For TV Ad Spend With New Features, Claiming High Effectiveness
20 Mar 2024
TikTok’s Ads Odyssey Advances With Brands, Billboards & Buying
22 Feb 2024
Cultural Insights Offer Edge in Ad Strategies: OMD’s George Manas
17 Jan 2024
Breast Cancer Is Life-Altering, but There Is Hope: Adobe’s Denise Colella in Conversation with Arena Group’s Katie Kulik
28 Dec 2023
Musk Is ‘Undermining Everything’ X CEO Linda Yaccarino Does: Veteran Marketer Lou Paskalis
11 Oct 2023
Why Consumers are Rejecting Most Brands’ Digital Ads – Mars’ Patilinet
9 May 2023
Retailer’s Best Friend? Pinterest Aims To Rekindle The Joy Of Shopping In The Digital Bazaar
17 Apr 2023
Why Brands Should Look Beyond In-Game Advertising to Reach Gamers
28 Mar 2023
The Company Behind Pokemon Go is Building a Social Network Centered on AR Games
23 Mar 2023
Disclosure Contracts Can Avoid Influencer Crackdown Brand Blowback: IAB’s Tiffith
19 Feb 2023
Channel 4 Draws Viewers From YouTube, Offers ‘Transactional’ TV Ads
16 Dec 2022
How Mastercard Uses AI To Build Social Ads: Rajamannar
1 Nov 2022
Disaster Strikes Puerto Rico and The Boys & Girls Clubs Steps In with Community Action
22 Sep 2022
Social Media Marketing Requires Grasp of Consumer Tastes: TBWA\Chiat\Day NY’s Nancy Reyes
7 Aug 2022
Simplify, Show Up, Invest In Life: TikTok’s Watler Finds Her Purpose In Presence
4 Aug 2022
Twitter Puts Shopping In The Stream: Personette
1 Aug 2022
How To Build A Social Brand: Twitter, Meta, LinkedIn, Pinterest Execs Discuss On Cannes Panel
21 Jul 2022
There’s Power & Purpose In The Pause: LinkedIn’s Acosta
20 Jul 2022
Our Incredible Week at Cannes: Now the Massive Video Output
30 Jun 2022
Defining Purpose: Voices from Cannes Lions in 2022
24 Jun 2022