Nielsen to Measure AOL Videos with “TV-Like Ratings”

Playlists & Series

Nielsen to Measure AOL Videos with “TV-Like Ratings”
19 Nov 2025
Nielsen Ratings: ‘Bringing TV Sense to Video Ad Buying,’ Videology’s Jamboretz
Nielsen Ratings: ‘Bringing TV Sense to Video Ad Buying,’ Videology’s Jamboretz
19 Nov 2025
Nielsen Poring Over First International TV Tracking Data
Nielsen Poring Over First International TV Tracking Data
19 Nov 2025
Nielsen’s Bradford: Old Media Metrics Are Bridge To New World
Nielsen’s Bradford: Old Media Metrics Are Bridge To New World
19 Nov 2025
LG and Nielsen Studying Audience Makeup of Smart TV Users
LG and Nielsen Studying Audience Makeup of Smart TV Users
19 Nov 2025
Nielsen Cross-Platform Campaign Ratings Go Public UK
Nielsen Cross-Platform Campaign Ratings Go Public UK
19 Nov 2025
Nielsen “Fueling” Real-Time Bidding for TV Planning
Nielsen “Fueling” Real-Time Bidding for TV Planning
19 Nov 2025
ESPN Generates 23% Lift in Reach Via Digital Platforms
ESPN Generates 23% Lift in Reach Via Digital Platforms
19 Nov 2025
Horizon’s Chief Digital Officer: Nearly All Ads Now Use Nielsen OCR
Horizon’s Chief Digital Officer: Nearly All Ads Now Use Nielsen OCR
19 Nov 2025
Nielsen’s Feigenson: Effectiveness Is The Next Battlefield for Digital Video
Nielsen’s Feigenson: Effectiveness Is The Next Battlefield for Digital Video
19 Nov 2025
Nielsen’s Randall Beard: Few Advertisers Marrying Online And TV Well
Nielsen’s Randall Beard: Few Advertisers Marrying Online And TV Well
19 Nov 2025
ESPN Reseach Exec on Creative for Cross Platforms
ESPN Reseach Exec on Creative for Cross Platforms
19 Nov 2025
Nielsen’s Amit Seth: ‘OCR’ is Going Global
19 Nov 2025
Nielsen Soon To Add Richer Data To OCR Ad Measurement
Nielsen Soon To Add Richer Data To OCR Ad Measurement
19 Nov 2025
Nielsen to Expand OCR Data Source Beyond Facebook, Links with Experian (updated)
Nielsen to Expand OCR Data Source Beyond Facebook, Links with Experian (updated)
19 Nov 2025
Beet Commentary: Online Video GRPs a Risk for Long-Term Pricing, Ashley Swartz
Beet Commentary: Online Video GRPs a Risk for Long-Term Pricing, Ashley Swartz
19 Nov 2025
Nielsen’s Feigenson: Best Campaigns Mix Numbers And Emotions
Nielsen’s Feigenson: Best Campaigns Mix Numbers And Emotions
19 Nov 2025
Nielsen’s Bradford: TV Buyers Now Borrowing From Online Metrics Playbook
Nielsen’s Bradford: TV Buyers Now Borrowing From Online Metrics Playbook
19 Nov 2025
Nielsen’s Bradford: Programmatic Will Become “Victim Of Its Success”
Nielsen’s Bradford: Programmatic Will Become “Victim Of Its Success”
19 Nov 2025
Nielsen’s Bradford: TV & Online Measurement Are Coming Together
Nielsen’s Bradford: TV & Online Measurement Are Coming Together
19 Nov 2025