Television Advances As Consumers Choose Interactive Advertising, true[X] Midha explains

Playlists & Series

Television Advances As Consumers Choose Interactive Advertising, true[X] Midha explains

19 Nov 2025

Upfronts Still Matter: Pooja Midha Explains Why TV’s Biggest Sales Tradition Isn’t Going Anywhere

19 Nov 2025

Mentors Can Play Key Role in Women’s Workplace Advancement: Effectv’s Pooja Midha

19 Nov 2025

Addressable TV Unlocks Precision Audience Targeting Across Screens: Effectv’s Pooja Midha

19 Nov 2025

Addressable TV Offers Scale and Impact for Advertisers: Effectv’s Midha

19 Nov 2025

Transformation Of TV Highlights: Teads, VIZIO, Disney, MNTN, Effectv & Telly Execs On Addressable, Outcome-Driven Ads

19 Nov 2025

TV Market Needs Next-Generation Standards: Comcast’s Pooja Midha

19 Nov 2025

Voices From the #BeetRetreat: Charting the The Way Forward for the TV Biz, Chats with Denise Colella, Pooja Midha, Zach Rodgers, Sean Buckley, Matt Spiegel, Jon Watts on the #BeetCast

19 Nov 2025

Multiscreen TV Drives Changes in Ad Sales: Comcast’s Pooja Midha

19 Nov 2025

true[X] Extending Uplift Measurement To CTV, Publishing Partners: CEO Midha

19 Nov 2025

Challenges And Opportunities Of New Ad Formats: A FreeWheel Panel At Cannes

19 Nov 2025

Cannes Panel Unites OMD, Wavemaker, Nissan, true[X] Execs On Consumer Centricity

19 Nov 2025

On The Heels Of Cannes, true[X] Strikes A Deal With Essence

19 Nov 2025

true[X]’s Midha Revels In Vogue For Lower Ad Load

19 Nov 2025

The Next Frontiers For true[X]: Voice Activation, Engagement Ads In Live Events

19 Nov 2025

New true[X] President Midha Looking To Leverage The ‘Connected Living Room’

19 Nov 2025

Comcast’s Pooja Midha On Ad Innovation at Effectv

8 Aug 2023

Privacy Depends On Data Security: Comcast’s Midha

8 Dec 2021

Finding Success While Feeling “Alone,” My Conversation with Pooja Midha

17 May 2021

Pooja Midha Joins Comcast Advertising, Following Her “North Star” to TV Transformation

11 Mar 2021