CTV

Amobee to “Optimize” The Buy and Sell Side with Tim Spengler and Valerie Bischak
4 Mar 2021
Data-Driven Strategy Drives Results for Marketers: MediaHub’s Elizabeth Daly
3 Mar 2021
Ad Impressions, Not Ratings Points, Are Key to Future of Local TV: Meredith’s Doug Lowe
3 Mar 2021
Connected TV Will ‘Outpace Market Expectations’: Disney’s Doug Fleming
2 Mar 2021
Roku to Acquire Nielsen’s Advanced TV in a “Transformational” Moment for Television Advertising
1 Mar 2021
Automated Media Sales Are Biggest Priority for Broadcasters: Cox’s Steve Pruett
28 Feb 2021
Programmatic Revenue Grows with CTV Popularity: ViacomCBS’s Leo O’Connor
18 Feb 2021
Ad Serving is the Foundation of a CTV Tech Stack: Publica’s Ben Antier
15 Feb 2021
CTV Shows Key Advantage with Data-Driven Ads: NBCUniversal’s Mike Reidy
10 Feb 2021
Samsung Scales Up Ad-Buying With DSP, PMP
10 Feb 2021
AT&T, Others, Honored with Emmy for Addressable TV Innovation
8 Feb 2021
30 Seconds To Infinity: Callahan on How Fox Is Re-Inventing The Ad Break
4 Feb 2021
Audience-Based Targeting Provides More Flexibility to Reach Sports Fans: Effectv’s Melanie Hamilton
2 Feb 2021
Toward Programmatic TV: Roku’s Parampath
1 Feb 2021
Going Home: A+E’s Heftman On Viewer Targeting, Social Distancing
27 Jan 2021
In 2021, European CTV Means Cooperation & Clarity: Xandr’s Clayman
27 Jan 2021
Branded Content, Consumer Insights Underpin Sports Strategy: Turner’s Tina Shah
26 Jan 2021
Learning Digital’s Lessons: Discovery’s Murray On Programmatic TV
25 Jan 2021
‘No Going Back’ to Content-First Targeting in Sports: Effectv’s James Rooke
24 Jan 2021
Xandr’s 2021: Third-Phase Unification & Simplification, SVP Hoffert Says
24 Jan 2021
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