CTV

Playlists & Series

Audience Drives Media Plans for Streaming: Mediahub’s Sean Corcoran
22 Feb 2023
Infillion’s Baker Sees ‘Attention’ Key To Measuring Consumer-First Ad Experiences
20 Feb 2023
TV Viewers Mull Switching From Subs To Spots: Magnite Research
15 Feb 2023
Media M&A Deals Face Key Hurdles in 2023: LUMA’s Terence Kawaja
15 Feb 2023
Sling’s FAST Freestream Helps DISH Cover All The Bases: Arrix
14 Feb 2023
CTV’s Advertising Power Is Emerging for Targeting: Paramount’s Julian Zilberbrand
14 Feb 2023
Simulmedia’s Morgan On 2023 Macro Media Shifts
13 Feb 2023
While Streaming Surges, Programmatic Is Becoming Invisible: Magnite’s Buckley
8 Feb 2023
Beyond The 30: Roku Leans In To New Formats, Original Content
7 Feb 2023
Kargo Acquires Video Ad Server VideoByte
5 Feb 2023
CTV Ad Targeting Can’t Happen Without ‘Mapping Tables’: EssenceMediacom’s Therran Oliphant
3 Feb 2023
Measuring Cross-Media: Nielsen ONE Aims To Solve The Unsolved
1 Feb 2023
Measurement Standards Will Help to Future-Proof TV Advertising: WBD’s Andrea Zapata
1 Feb 2023
Viewer Data Determines Real Ad Effectiveness: Ampersand’s Heftman
31 Jan 2023
Audience Measurement Highlights TV’s Mid-Funnel Benefits: DIRECTV’s Jason Brum
31 Jan 2023
Next-Generation TV Viewership Metrics Are in Their Infancy: Comcast’s Carmela Fournier
30 Jan 2023
Disney Advertising Teams With EDO on Measuring Ad Outcomes: EDO’s Kevin Krim
26 Jan 2023
Protocol Alignment Can Solve CTV Scale & Transparency: Index Exchange’s Casale
25 Jan 2023
Clean Room Tech Powering TelevisaUnivision’s First ‘Hispanic Graph’ Agency Integration
25 Jan 2023
‘Sky’s The Limit’ For Clean Room Use Cases: Roku’s Ben Youssef
23 Jan 2023