Performance TV

Playlists & Series

D2C Tactics Scale Up To Big Brands: NBCU’s Brian Norris
15 Aug 2019
Giving Local TV Digital Super-Powers: Comcast Spotlight’s Condon
12 Aug 2019
Attribution Bringing Ad Spend Back To Local TV: TVSquared’s Kinsella
9 Aug 2019
Beyond Cars, Comcast’s Instant Impact Goes Large: Brendan Condon
6 Aug 2019
As Viewers Turn Off, TV Targeting Can Boost Ad Sales: Janus’ Shimmel
5 Aug 2019
Going Deep at the #BeetRetreat 8.7: Comcast Spotlight Goes Down The Funnel For TV Attribution With TVSquared
2 Aug 2019
D2C Brands Use TV To Measure Web Visits: CBS’s Ross
31 Jul 2019
Granular TV Attribution Boosts Local Ad Spending: TVSquared’s Kinsella
30 Jul 2019
The Time For TV Performance Is Now: TVSquared’s Kinsella
22 Jul 2019
The Recipe For Performance TV: TCA’s Wollet
15 Jul 2019
As Roku Pulls Away, Gap Between OTT Viewing & Ads Must Be Closed
2 Jul 2019
Hotelier Accor Books TV To Supplement Digital Media
27 Jun 2019
Data Fuels Live TV 2.0: Univision’s Mandala
25 Jun 2019
TV Serves Brand & Performance: Marketing Architects’ Hengel
18 Jun 2019
Horizon Next’s Turner On Connecting, Balancing TV Environments
18 Jun 2019
Touch Of Modern’s Hum On The Importance Of TV Attribution
16 Jun 2019
‘More Than A Bike’: How Video Drives Peloton
14 Jun 2019
Local TV Advertisers Find Results In Measurement: TVSquared’s Kinsella
7 Jun 2019
Focus On The Outcome: WarnerMedia’s Riess
6 Jun 2019
Comcast’s Zapata: Data-Driven Outperforms Constricted TV Buys
4 Jun 2019