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Too Much Money Fueling Ad-Tech Chaos: IAB’s Rothenberg
Too Much Money Fueling Ad-Tech Chaos: IAB’s Rothenberg
14 Apr 2015
Viewable Ads Are Up By 30%: GroupM’s Montgomery
Viewable Ads Are Up By 30%: GroupM’s Montgomery
25 Mar 2015
Let Advertisers Count The Beans, If They Choose: Videology’s Hagerty
Let Advertisers Count The Beans, If They Choose: Videology’s Hagerty
24 Mar 2015
Brands Not Afraid To See Full Ad Data: Veenome’s Lenane
Brands Not Afraid To See Full Ad Data: Veenome’s Lenane
4 Mar 2015
Ad Fraud Is Not As Widespread As You Think: comScore CEO
Ad Fraud Is Not As Widespread As You Think: comScore CEO
13 Feb 2015
Hearst’s Troy Young: Editors Need to Be Involved with Native Advertising
Hearst’s Troy Young: Editors Need to Be Involved with Native Advertising
13 Feb 2015
Ad Fraud is Improving but Publishers are Wrongly Taking the Blame, Vivek Shah
11 Feb 2015
Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni
Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni
2 Feb 2015
Full Video Ad Viewability, We Will Get There, Google’s Jane Hong
29 Jan 2015
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry
21 Oct 2014
Nearly Half Of Digital Display Now Sold Programmatically: Magna Global
Nearly Half Of Digital Display Now Sold Programmatically: Magna Global
29 Sep 2014
Total Transparency Can Hinder Ads: Xaxis’ Moore
15 Sep 2014
Ad Buyers Don’t Have To Abandon Open Exchanges: VivaKi’s Bertozzi
Ad Buyers Don’t Have To Abandon Open Exchanges: VivaKi’s Bertozzi
24 Aug 2014
Open Ad Exchanges Need Open Practices: IPG’s Seiler
Open Ad Exchanges Need Open Practices: IPG’s Seiler
24 Aug 2014
Mondelēz’s Bough Worried About Open Exchange Neutrality
Mondelēz’s Bough Worried About Open Exchange Neutrality
29 Jun 2014
Video Ad Fraud Could Be Eradicated This Year: BrightRoll CEO
Video Ad Fraud Could Be Eradicated This Year: BrightRoll CEO
19 Jun 2014
Online GRP Standard In ‘A Year Or Two’: IAB’s Mane
Online GRP Standard In ‘A Year Or Two’: IAB’s Mane
16 Jun 2014
Advertising Arms Race: ‘2014 Is The Year Of Fraud’
Advertising Arms Race: ‘2014 Is The Year Of Fraud’
15 Jun 2014
Advertisers Will Demand More Transparency: Zenith US CEO
Advertisers Will Demand More Transparency: Zenith US CEO
15 Jun 2014
Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO
Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO
13 Jun 2014