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Transparency

Ad Transparency Faces Hurdles in Programmatic Market: Fox’s Abbie Reichner
28 Feb 2023
Disclosure Contracts Can Avoid Influencer Crackdown Brand Blowback: IAB’s Tiffith
19 Feb 2023
Tatari’s Schonfeld Wants To Unlock Programmatic TV’s ‘Black Box’
7 Feb 2023
Too Much Ad-Tech Robs Video Of Billions: Blockboard’s Wasserlauf
2 Feb 2023
Protocol Alignment Can Solve CTV Scale & Transparency: Index Exchange’s Casale
25 Jan 2023
CTV Ad Transparency Will Spur More Media Spending: Innovid’s Tal Chalozin
11 Jan 2023
Fox, NBCUniversal, Paramount, TelevisaUnivision, Warner Bros. Discovery & VAB Partner to Share Streaming Data, Certify Measurement Providers: OpenAP’s David Levy
10 Jan 2023
Tech Integration Helps to Stop CTV Ad Fraud: Samsung’s Aubriana Lopez
13 Dec 2022
Preventing Ad Fraud Requires Proactive Steps: FreeWheel’s Matthew Katz
18 Nov 2022
CTV Ad Confidence Has Reached A Tipping Point: PubMatic’s Dozeman
14 Nov 2022
What Buyers Want: PubMatic’s Steinberg On The New TV
8 Nov 2022
GroupM’s Gerber Is Turned Off By CTV’s ‘Continuous Play’ Problem
14 Sep 2022
Flight To Quality Means Intermediaries, Too: TransUnion’s Vermeulen
25 Aug 2022
Agencies Vs Procurement: 4As & ANA Leaders Want To Heal A Fractious Relationship
10 Aug 2022
TV’s Future Depends on Good Streaming Ad Experiences: Univision’s Brian Lin
21 Jun 2022
Big Blue’s Battle Against Bias: IBM Open-Sources Mitigation For Media
20 Jun 2022
CTV Can Provide Greater Media Transparency for Advertisers: Dentsu’s Brad Stockton
1 Jun 2022
Media Transparency Underpins CTV Ad Outcomes: Beachfront’s Katie Long
24 May 2022
Undercounted Ads Are Costly for Media Companies: VAB’s Sean Cunningham
17 Feb 2022
Harness Media, Data & Technology for Best Results: Kinesso’s Jean Fitzpatrick
17 Jan 2022