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Linear (Broadcast)

After Hurricane Maria, Digital Platforms Replaced Power-Dependent TV: NBC/Telemundo’s Cancela
7 Nov 2018
Commonality Of TV Audience Segments Will Ease Buying Friction: Nielsen’s Abcarian
17 Oct 2018
GroupM’s Garvie: Upfronts ‘Crippling’ Industry In Canada
3 Oct 2018
Canadian Research Shows Misconceptions, Attributes Of TV Viewing: Viacom’s Kurz
3 Oct 2018
Rogers Media Must Compete In North American Market: SVP Watson
1 Oct 2018
Netflix & Co. Competing At Both Ends Of Age Spectrum: Ampere’s Bisson
1 Oct 2018
New Set-Top Boxes Mean Imminent Scale For Addressable TV In Canada: Finecast’s Astley
24 Sep 2018
VICE Media “Everywhere” Unifies Advertising Buys Across All Platforms
12 Sep 2018
For Client Tech Integrations, It Pays To Be Flexible: WideOrbit’s Swift
10 Sep 2018
Sorenson Aims For Total Addressability Through Programming Partners
14 Aug 2018
Discovery, Sorenson Team Up For Addressable TV Pilot
26 Jul 2018
Accountability Is Knowing Who Consumers Really Are: IRI’s Mehta
11 Jul 2018
Operative CEO On FreeWheel Partnership To Beat Tech Platforms
11 Jul 2018
Fox’s Marchese On TV Future: Upfront Will Endure As ‘Dumb’ CPM Evolves
8 Jul 2018
dataxu’s Baker: We Combine Linear & OTT TV
27 Jun 2018
Digital And Linear No Longer Two Separate Worlds: Wavemaker’s Richman
25 Jun 2018
OMD’s Geraci And Winkler Discuss The 2018 TV Upfront, Reduced Ad Loads
19 Jun 2018
TV Upfront ‘Still A Good Long-Term Bet’ For Advertisers: OMD’s Geraci
14 Jun 2018
FreeWheel Markets: A Focus On Audience, Measurement And Buy-Side Engagement
30 May 2018
NCC Media Hopes Its National Addressable TV Push Will Fuel The Spot Market
15 May 2018