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Mobile

Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
6 Jul 2015
Video and Mobile Primed for Media Disruption, Havas’ Dominique Delport
1 Jul 2015
Dispatch from Cannes: “This was the year of Snapchat,” Mindshare’s Johnston
30 Jun 2015
Bankoff Wants Vox’s Video On Mobile And Everywhere
29 Jun 2015
Ad-Blocking Fears Are Overblown: Pivotal’s Wieser
Ad-Blocking Fears Are Overblown: Pivotal’s Wieser
24 Jun 2015
Facebook’s Off-Site Ads Out-Perform Mobile Display: Jakubowski
Facebook’s Off-Site Ads Out-Perform Mobile Display: Jakubowski
22 Jun 2015
Three Biggest Ad Trends By SMG CEO Desmond
Three Biggest Ad Trends By SMG CEO Desmond
17 Jun 2015
Mindshare’s Malmad on Emerging Media Opportunities in Wearables
Mindshare’s Malmad on Emerging Media Opportunities in Wearables
16 Jun 2015
Women’s Lifestyle Destination Focuses on Mobile, Video and Data
Women’s Lifestyle Destination Focuses on Mobile, Video and Data
9 Jun 2015
Ads on the Smartwatch Must Think Different: SMG’s Baas
Ads on the Smartwatch Must Think Different: SMG’s Baas
8 Jun 2015
WPP’s Xaxis Launches “Light Reaction,” a Mobile Performance Unit
WPP’s Xaxis Launches “Light Reaction,” a Mobile Performance Unit
3 Jun 2015
Teads Touts ‘Outstream’ Video Units for Mobile: Le Monde and Forbes Have Integration
Teads Touts ‘Outstream’ Video Units for Mobile: Le Monde and Forbes Have Integration
25 May 2015
Mobile Video Advertising is Priced at 50% Discount, MMA’s Stuart
Mobile Video Advertising is Priced at 50% Discount, MMA’s Stuart
22 May 2015
Adelphic Its Brings Mobile “Cookie Proxy” To Europe
Adelphic Its Brings Mobile “Cookie Proxy” To Europe
7 May 2015
BrightRoll’s COO Falck: Nielsen is Bringing Mobile Ads to “Parity” with Desktop with Digital Ad Ratings
1 May 2015
Long-Form Digital Viewing Goes Mainstream, Yahoo Says
Long-Form Digital Viewing Goes Mainstream, Yahoo Says
27 Apr 2015
Yahoo Has Data from 1.5 Billion Mobile Users via Flurry Integration
Yahoo Has Data from 1.5 Billion Mobile Users via Flurry Integration
26 Apr 2015
Piksel Developing Delivery of Personalized Video via OTT, Apps
Piksel Developing Delivery of Personalized Video via OTT, Apps
19 Apr 2015
Microsoft Unveils New Video Player, Encoding Solutions
Microsoft Unveils New Video Player, Encoding Solutions
19 Apr 2015
WPP Acquires Mobile Ad Firm Medialets
WPP Acquires Mobile Ad Firm Medialets
15 Apr 2015