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Mobile

Brands And Tech Join Forces On Creative Canvas: P&G VP Blum
Brands And Tech Join Forces On Creative Canvas: P&G VP Blum
7 Mar 2017
Turner’s Speciale On App Partnerships, Honing In On Network Fans
Turner’s Speciale On App Partnerships, Honing In On Network Fans
6 Mar 2017
Choice And Control Key To Reaching ‘Plurals’ Generation: CN’s Miller
Choice And Control Key To Reaching ‘Plurals’ Generation: CN’s Miller
6 Mar 2017
It’s Still Not The Year Of Mobile Advertising: WPP’s Sorrell
It’s Still Not The Year Of Mobile Advertising: WPP’s Sorrell
3 Mar 2017
App Audience Is Smaller But Better: CNN’s Wellen
App Audience Is Smaller But Better: CNN’s Wellen
2 Mar 2017
‘Mobile Throughout’ Is New Planning, Activation Mantra: Starcom’s Donohue
‘Mobile Throughout’ Is New Planning, Activation Mantra: Starcom’s Donohue
1 Mar 2017
IAB Tech Lab Priorities: Open Source Kit For In-App Ads, RTB Standard Revamp
IAB Tech Lab Priorities: Open Source Kit For In-App Ads, RTB Standard Revamp
7 Feb 2017
Facebook Instant Articles ‘A Win Financially’ For The Washington Post: CRO Hartman
Facebook Instant Articles ‘A Win Financially’ For The Washington Post: CRO Hartman
1 Feb 2017
Header Bidding Moves To Server In AppNexus, Index Exchange Partnership
Header Bidding Moves To Server In AppNexus, Index Exchange Partnership
30 Jan 2017
AOL Brings Self-Serve Ad Options To Small App Makers
AOL Brings Self-Serve Ad Options To Small App Makers
27 Jan 2017
Time Inc’s Viant Buys Mobile DSP Adelphic in Big Ad Tech Expansion Move
Time Inc’s Viant Buys Mobile DSP Adelphic in Big Ad Tech Expansion Move
26 Jan 2017
[m]Platform’s New CEO Gleason Sees Brand Interaction’s Voice Revolution
[m]Platform’s New CEO Gleason Sees Brand Interaction’s Voice Revolution
19 Jan 2017
Foursquare’s Crowley on the Power of Location Targeting
Foursquare’s Crowley on the Power of Location Targeting
6 Jan 2017
Twitter’s Moore: Communicating In An ‘Increasingly Visual’ Way For Users, Advertisers
Twitter’s Moore: Communicating In An ‘Increasingly Visual’ Way For Users, Advertisers
12 Dec 2016
How To Turn Mobile App Users Before They Churn: Localytics’ Aggarwal
How To Turn Mobile App Users Before They Churn: Localytics’ Aggarwal
14 Nov 2016
Confirming User Identity Key Concern In Mobile Marketing: Syniverse’s Clark
Confirming User Identity Key Concern In Mobile Marketing: Syniverse’s Clark
13 Nov 2016
Following Geo Fencing Launch, DSP Simpli.fi Eyes Localized Native Ads
Following Geo Fencing Launch, DSP Simpli.fi Eyes Localized Native Ads
8 Nov 2016
Reorganize The Marketing Department Around Consumers: MXM’s Anton
Reorganize The Marketing Department Around Consumers: MXM’s Anton
6 Nov 2016
Spotify’s Branded Moments: The ‘Authenticity’ Of Music Meets Exclusive Engagement
Spotify’s Branded Moments: The ‘Authenticity’ Of Music Meets Exclusive Engagement
31 Oct 2016
Snapchat’s ‘Really Huge’ For Ever-Expanding Shake Shack Chain
Snapchat’s ‘Really Huge’ For Ever-Expanding Shake Shack Chain
31 Oct 2016