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Performance Marketing

How Criteo Helps Brands And Retailers Compete Amid The Jungle Of Amazon.com
How Criteo Helps Brands And Retailers Compete Amid The Jungle Of Amazon.com
12 Sep 2017
Ecommerce Joins Other Verticals In Embracing Guaranteed Programmatic Deals: The New York Times’ Sara Badler
Ecommerce Joins Other Verticals In Embracing Guaranteed Programmatic Deals: The New York Times’ Sara Badler
7 Sep 2017
Criteo’s Jonathan Opdyke On Cracking The Code Of Brands’ Ecommerce Data
Criteo’s Jonathan Opdyke On Cracking The Code Of Brands’ Ecommerce Data
7 Sep 2017
Tracking The Consumer Purchase Journey With MEC’s Nathalie Haxby
Tracking The Consumer Purchase Journey With MEC’s Nathalie Haxby
20 Jul 2017
Bertozzi Sings Spotify’s Praises For Data-Driven Advertising
Bertozzi Sings Spotify’s Praises For Data-Driven Advertising
27 Jun 2017
GroupM’s Lesser Rearchitects The Agency For A Data-Led Future
GroupM’s Lesser Rearchitects The Agency For A Data-Led Future
26 Jun 2017
Taboola Flips To Cards To Give Publishers Infinite Engagement
Taboola Flips To Cards To Give Publishers Infinite Engagement
24 May 2017
West Elm’s Chatelain On Digital Channels: Start Small, Gauge Results And Ramp Up Successes
West Elm’s Chatelain On Digital Channels: Start Small, Gauge Results And Ramp Up Successes
16 Apr 2017
Led By Travel, Marketers’ Perception Of Digital Video Driving Sales Is Growing: Sequent’s Spaeth
Led By Travel, Marketers’ Perception Of Digital Video Driving Sales Is Growing: Sequent’s Spaeth
9 Apr 2017
Monumental Shift’s Davis: Focus On Revenue, Not ‘Measuring Lots Of Stuff’
Monumental Shift’s Davis: Focus On Revenue, Not ‘Measuring Lots Of Stuff’
7 Apr 2017
Eyeview’s Cohen Helps Facebook Offer Sales-Boosting Video Ads
Eyeview’s Cohen Helps Facebook Offer Sales-Boosting Video Ads
5 Apr 2017
As Dynamic Ad Insertion Grows, So Does Xaxis Ad Labs: Xaxis NA President Sweeney
As Dynamic Ad Insertion Grows, So Does Xaxis Ad Labs: Xaxis NA President Sweeney
5 Apr 2017
In Lieu Of TV Ads, West Elm Embraces Video And Tests Retargeting
In Lieu Of TV Ads, West Elm Embraces Video And Tests Retargeting
14 Mar 2017
Red Bull’s Gall On The Perfect Formula For Branded Content
Red Bull’s Gall On The Perfect Formula For Branded Content
5 Mar 2017
Beet.TV Summit March 9: Xaxis, BBDO, Eyeview, MediaMath And Others To Examine Performance Video
Beet.TV Summit March 9: Xaxis, BBDO, Eyeview, MediaMath And Others To Examine Performance Video
13 Feb 2017
Focusing On Video Outcomes Cures ‘A Lot Of Ills And Worries’: Eyeview’s Harnevo
Focusing On Video Outcomes Cures ‘A Lot Of Ills And Worries’: Eyeview’s Harnevo
9 Jan 2017
4C Insights Knows Who’s Being Social, Who’s Skipping Commercials
4C Insights Knows Who’s Being Social, Who’s Skipping Commercials
12 Dec 2016
Marketers’ Top Priority Is Being Toppled: Eyeview’s Baadsgaard
Marketers’ Top Priority Is Being Toppled: Eyeview’s Baadsgaard
8 Dec 2016
For Comcast, Better Data Will Monetize Long-Tail Ads And Attract National DR Dollars
For Comcast, Better Data Will Monetize Long-Tail Ads And Attract National DR Dollars
6 Dec 2016
Disney ABC Addressable Targets Include BtoB, Lower-Funnel Use Cases
Disney ABC Addressable Targets Include BtoB, Lower-Funnel Use Cases
22 Nov 2016