Programmatic

Playlists & Series

FreeWheel Seeks to ‘Simplify’ Streaming Ad Buys: Kathy Argyriou
2 Apr 2025
Scaling Live Event Advertising Requires Infrastructure, Workflow Innovations: Index Exchange’s Hazan
31 Mar 2025
Biddable Transactions Set to Reshape Connected TV’s Future: OpenX’s Erika Loberg
30 Mar 2025
FreeWheel Turns to Pods to Solve Programmatic TV’s Live Challenge
26 Mar 2025
For Live TV, Programmatic Needs Predictability: IAB Tech Lab Exec
24 Mar 2025
Native Ad Formats Create New Growth Opportunities in CTV: Magnite’s Greg Sherrill
22 Mar 2025
Roku’s Programmatic Evolution: From Manual Stitching to Real-Time Bidding
19 Mar 2025
AI Is Transforming Advertising and Marketing With Deep Learning: Cognitiv’s Anna Spanfeller
18 Mar 2025
For Upfronts, Streaming Strategies Converge on Multi-Screen, Curation
18 Mar 2025
Commerce Media Evolution Positions Retailers as Media Powerhouses: Index Exchange’s Lori Goode
18 Mar 2025
Optimizing Supply Paths for Programmatic Ads Improves Transparency: IPG Mediabrands’ Jean Fitzpatrick
17 Mar 2025
Data-Driven Strategies Are Crucial to Navigating Programmatic Advertising Landscape: Horizon’s Nav Singh
15 Mar 2025
The AI-Powered Shift from Demographics to Dynamic Personas
12 Mar 2025
Live TV Is Back, But it’s Going to Need ‘Hyperscale’ Infrastructure
10 Mar 2025
Ad Fraud in CTV: PepsiCo’s Zach Lain Wants ‘Punitive’ Measures for a $120 Billion Global Problem
4 Mar 2025
Programmatic CTV and AI’s Media Insights Will Be Key Topics at Beet Retreat San Juan: Index Exchange’s Andrew Casale
18 Feb 2025
Retailers Struggle to Leverage Programmatic for Onsite Monetization: PubMatic’s Mian
10 Feb 2025
CTV Reaches Ubiquity as Smaller Advertisers Tune In: LG Ad Solutions’ McMahon
29 Jan 2025
Simplify and Make Direct Connections: FreeWheel’s McKee has a Prescription for Streaming TV
27 Jan 2025
Disney’s Barnes Sees Programmatic Dominating Advertising
20 Jan 2025