Programmatic

Upfronts’ Streaming Shift Needs Curated Approach, Says IPG Mediabrands’ Benowitz
12 Mar 2025
Ad Fraud in CTV: PepsiCo’s Zach Lain Wants ‘Punitive’ Measures for a $120 Billion Global Problem
4 Mar 2025
Programmatic CTV and AI’s Media Insights Will Be Key Topics at Beet Retreat San Juan: Index Exchange’s Andrew Casale
18 Feb 2025
AI Helps Publishers Provide Contextual Signals to Brands: EXTE’s Mat Doherty
10 Feb 2025
Retailers Struggle to Leverage Programmatic for Onsite Monetization: PubMatic’s Mian
10 Feb 2025
Teads’ Secret Aims to Level the Playing Field for the Open Internet
6 Feb 2025
Simplify and Make Direct Connections: FreeWheel’s McKee has a Prescription for Streaming TV
27 Jan 2025
Open Web Benefits Brands With Diverse Media, Marketing Partners: OMD’s Chrissie Hanson
21 Jan 2025
Disney’s Barnes Sees Programmatic Dominating Advertising
20 Jan 2025
Outbrain CEO: Teads Acquisition Opens Huge-Scale Opportunity for Open Internet Advertising
19 Jan 2025
Emergent Tech Boosts Full-Funnel Marketing on Open Web OMD’s Ben Hovaness
15 Jan 2025
Lean In, Partner Up: Innovid’s Netter Wants Publishers to Follow Disney’s Lead
14 Jan 2025
CTV’s Premium Content Helps to Showcase Brands: Roku’s Jason Schifrien
14 Jan 2025
Biddable Live Sports, ‘Magic Words’ Help Brands Reach Key TV Audiences: Disney’s Matt Barnes
13 Jan 2025
ITV Revs Up Ad Innovation Engine With Retail Media and Lead-Gen Ads: Jayesh Rajdev
13 Jan 2025
Comcast’s Universal Ads Platform Aims to Simplify Premium Video Ads for SMBs: NBCU’s Marshall
10 Jan 2025
Comcast Advertising Aims to Make TV Ad Buying as Simple as Social
10 Jan 2025
AI Creative, Self-Serve Buying Unlock CTV for Smaller Buyers: Simulmedia’s Morgan
8 Jan 2025
FreeWheel’s Mark McKee: CTV Can Democratize Ads For Smaller Businesses
7 Jan 2025
Streaming Needs More Standards, Live Events Are Next Frontier: Index Exchange’s Gardner
6 Jan 2025