Cross-Platform Strategy

Playlists & Series

Mindshare’s Johnston: Real-Time Marketing Beast Must Be Fed
Mindshare’s Johnston: Real-Time Marketing Beast Must Be Fed
19 Nov 2025
This Is The Year Of Real-Time Data: Mindshare’s Bitterman
This Is The Year Of Real-Time Data: Mindshare’s Bitterman
19 Nov 2025
Digital Video Faces Viewability & Measurement Hurdles
Digital Video Faces Viewability & Measurement Hurdles
19 Nov 2025
OMD Chief: Global Brands Have Different Perceptions of Video
OMD Chief: Global Brands Have Different Perceptions of Video
19 Nov 2025
TV in Transition: Advertisers “Still have the Runway to Make it Right,” GroupM’s Rob Norman
TV in Transition: Advertisers “Still have the Runway to Make it Right,” GroupM’s Rob Norman
19 Nov 2025
Marketers Look for New Video Innovations, Havas Exec Says
Marketers Look for New Video Innovations, Havas Exec Says
19 Nov 2025
DMEXCO Expects 30,000 Attendees for Giant Digital Media Expo in Cologne
DMEXCO Expects 30,000 Attendees for Giant Digital Media Expo in Cologne
19 Nov 2025
Digital Targeting Enables Consumer Choice in Storytelling, MediaCom’s Savic
Digital Targeting Enables Consumer Choice in Storytelling, MediaCom’s Savic
19 Nov 2025
Yahoo Gets Post-Web Analytics With Flurry: Jun’s Reichgut explains
Yahoo Gets Post-Web Analytics With Flurry: Jun’s Reichgut explains
19 Nov 2025
If “Content Is King,” then “Distribution is Queen” as Paid Media is Essential, Mindshare Entertainment Prez David Lang
If “Content Is King,” then “Distribution is Queen” as Paid Media is Essential, Mindshare Entertainment Prez David Lang
19 Nov 2025
‘The Big Ideal’ Fuels Cross-Platform Content: Ogilvy’s Abby Marks
‘The Big Ideal’ Fuels Cross-Platform Content: Ogilvy’s Abby Marks
19 Nov 2025
Havas Dish Latino Digital Campaign Jumps to TV
Havas Dish Latino Digital Campaign Jumps to TV
19 Nov 2025
Mindshare Tackles Content Creation from All Angles
Mindshare Tackles Content Creation from All Angles
19 Nov 2025
Better Attribution Methods a Must in Cross-Channel World, MediaCom’s Lampert
Better Attribution Methods a Must in Cross-Channel World, MediaCom’s Lampert
19 Nov 2025
Mail Online Aims To ‘Radically’ Increase Original Video Production
Mail Online Aims To ‘Radically’ Increase Original Video Production
19 Nov 2025
Publishers Surfacing Native Video Ads in Rich Display, on Pages Outside the Pre-Roll
19 Nov 2025
Nielsen: Measuring Consumer Engagement is Key
Nielsen: Measuring Consumer Engagement is Key
19 Nov 2025
Radio’s Cumulus Upping Video Strategy In 2015
Radio’s Cumulus Upping Video Strategy In 2015
19 Nov 2025
Publishers May Soon Sell TV-Synced Ads: Civolution’s Maris
19 Nov 2025
Programmatic Poised to Impact TV Buying, SMG’s Steve Parker says
19 Nov 2025
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