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Brand Marketing

Personal & Relevant Data Drives Real-Time Success, SMG’s Petruccelli
Personal & Relevant Data Drives Real-Time Success, SMG’s Petruccelli
27 May 2014
Quality Is Essential for Branded Content: Guardian’s Watkins
Quality Is Essential for Branded Content: Guardian’s Watkins
26 May 2014
Guardian Uses ‘Attention Analytics’ To Amplify Content
Guardian Uses ‘Attention Analytics’ To Amplify Content
21 May 2014
The Guardian to Relaunch Its Mobile App, Here’s Why
The Guardian to Relaunch Its Mobile App, Here’s Why
19 May 2014
Digitas Inks Partnerships with BuzzFeed, Epic Digital, SimpleReach
Digitas Inks Partnerships with BuzzFeed, Epic Digital, SimpleReach
7 May 2014
Digitas’ Shlachter: ‘Technology’s Democratization of Video’
Digitas’ Shlachter: ‘Technology’s Democratization of Video’
7 May 2014
WSJ’s Murray Wants Dialogue with Viewers
WSJ’s Murray Wants Dialogue with Viewers
5 May 2014
Friend MTS’ Video Fingerprinting Will Take Child Porn Offline
Friend MTS’ Video Fingerprinting Will Take Child Porn Offline
4 May 2014
UM’s Global Content Chief: Automation Allows More Creativity
30 Apr 2014
Viacom’s Spina Wants Unified Social Data Measurements
Viacom’s Spina Wants Unified Social Data Measurements
22 Apr 2014
Buying Video Traffic Is Not A Four-Letter Word: Taboola’s Silberstein
Buying Video Traffic Is Not A Four-Letter Word: Taboola’s Silberstein
22 Apr 2014
Dolby Readying “Cinema-Like” Audio for Mobile Video
Dolby Readying “Cinema-Like” Audio for Mobile Video
16 Apr 2014
Making Content Marketing Accountable To Drive Business, MediaCom’s Sean Black Explains
Making Content Marketing Accountable To Drive Business, MediaCom’s Sean Black Explains
15 Apr 2014
Branded Video Must be Tailored to the “Venue,” Mindshare’s Migliozzi
Branded Video Must be Tailored to the “Venue,” Mindshare’s Migliozzi
15 Apr 2014
Why Brands Embrace & Push Back on Content Marketing, Maxus’ Lori Greene Explains
Why Brands Embrace & Push Back on Content Marketing, Maxus’ Lori Greene Explains
13 Apr 2014
IDC Analyst Greg Ireland: TV Everywhere Offerings Risk Consumer Confusion
IDC Analyst Greg Ireland: TV Everywhere Offerings Risk Consumer Confusion
13 Apr 2014
Recommended Videos Earn 75% Return Rate, Taboola Finds
Recommended Videos Earn 75% Return Rate, Taboola Finds
10 Apr 2014
Boston Globe To End Two-Site ‘Confusion’ With Metered Push
Boston Globe To End Two-Site ‘Confusion’ With Metered Push
10 Apr 2014
Mindshare’s Bitterman on Real-Time Content and Technology
Mindshare’s Bitterman on Real-Time Content and Technology
9 Apr 2014
Brands Must Tap Emotions in Branded Content, Maxus’ Greene
Brands Must Tap Emotions in Branded Content, Maxus’ Greene
7 Apr 2014