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Creative Optimization

Periscope’s Liz Ross: Unlearning The Holding Company, Mastering Snapchat
Periscope’s Liz Ross: Unlearning The Holding Company, Mastering Snapchat
28 Sep 2016
Xaxis’ Bidon Sees Dynamic TV Ads Coming into Focus
Xaxis’ Bidon Sees Dynamic TV Ads Coming into Focus
22 Sep 2016
Cross-Platform Targeting Should Focus On Consumer Need States: OMD’s Cuthbert
Cross-Platform Targeting Should Focus On Consumer Need States: OMD’s Cuthbert
21 Sep 2016
Next Wave Of Political Programmatic Brings Better CRM And More Native Messaging: Prohaska CEO
Next Wave Of Political Programmatic Brings Better CRM And More Native Messaging: Prohaska CEO
19 Sep 2016
Agencies Must Put Data At Center Of New Bundle: MediaLink’s Kassan
Agencies Must Put Data At Center Of New Bundle: MediaLink’s Kassan
16 Sep 2016
Creatives, Data And Machines Yield Smart (Not Big) Data: Xaxis’ Pangis
Creatives, Data And Machines Yield Smart (Not Big) Data: Xaxis’ Pangis
12 Sep 2016
IPG’s Stoller Wants To Inject “Humanity” In To Ad-Tech
IPG’s Stoller Wants To Inject “Humanity” In To Ad-Tech
7 Sep 2016
Undertone’s Franchi Wants Programmatic To Serve Ad Creativity
Undertone’s Franchi Wants Programmatic To Serve Ad Creativity
24 Aug 2016
Marketers Targeting Consumers Should Control The Messaging, Says Thunder CEO Wong
Marketers Targeting Consumers Should Control The Messaging, Says Thunder CEO Wong
7 Aug 2016
Branding & Performance Are Merging: Light Reaction CEO Walczak
31 Jul 2016
Don’t Get More Creative, Get More Connected: Facebook’s D’Arcy
Don’t Get More Creative, Get More Connected: Facebook’s D’Arcy
27 Jul 2016
Welcome To The Next Big Creative Revolution, Says Grey’s Dahlqvist
Welcome To The Next Big Creative Revolution, Says Grey’s Dahlqvist
27 Jul 2016
Is Anyone Taking Responsibility For Dynamic Ad Creative? Flashtalking’s Pamboris Wonders
21 Jul 2016
Jivox’s Investment Round To Fuel Tech And Globalization
21 Jul 2016
The Three Views You’ll Hear About Data, According To Annalect CEO
21 Jul 2016
How To Cut Through With Facebook Video, By McCann’s Bryan
20 Jul 2016
TV Ad Creativity Flows from “Unlimited Time” in the Social Sphere: FCB’s Credle
20 Jul 2016
AOL’s Content Team Takes Charge To Clean Up Ads
12 Jul 2016
‘Go Square’ To Win At Facebook Video: Wibbitz CEO
12 Jul 2016
USA Today’s Gentzel Seeks Brands To Sponsor VR News Show
10 Jul 2016