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Creative Optimization

Poptent, Crowd-Sourcing Television and Web Advertising Creative
6 Aug 2012
YuMe Launches Interactive Mobile Video Ads
24 Jul 2012
Video Ad Platform, Unruly, Launches Social Video Lab
9 Jul 2012
Video Ad Platform, Jivox’s Interactive Ads, Increase Interaction Rates
5 Jul 2012
Eyeview Personalized Video Ads Drive Brand Lift, Purchase Intent
3 Jul 2012
CNET Debuts New Interactive Video Player
5 Jun 2012
Start-up Viewbix is Turning Online Video Viewers Into Action Takers
9 May 2012
Interactive Video Platform Viewbix Raises $2 Million In Series A Funding
8 May 2012
Vibrant Media Introduces Full-Screen, User-Controlled Video Ads
3 May 2012
Eyeview’s Personalized Video Ads Widen Brand Reach Across Different Audience Segments
16 Apr 2012
Solve Media Turns Video Ad Skippers Into Engaged Viewers
16 Apr 2012
Video Ad Units Must be Interactive, Real Media Group’s Ari Bluman
15 Apr 2012
Innovid Expands Interactive Ad Offering with Self-Service Toolbox
15 Apr 2012
Interactive Video Units Essential, IAB’s Seneca Mudd
15 Apr 2012
Wibbitz: Text-to-Video Software Delivers Automated Video Solution for Publishers
1 Apr 2012
Interactive Ad Units Lead to Higher Completion Rates, Gannett’s PointRoll Finds
19 Jan 2012
Eyeview Raises $5.2 Million for “Automated” Video Ads for Big Brands
10 Jan 2012
Interactive Video Ads Drive Engagement, Results
11 Dec 2011
VivaKi’s “The Pool” Tackling Tablet Ad Formats
18 Nov 2011
Agency Creative Around Digital Video is Essential for the Industry, Tremor’s Jason Krebs
14 Nov 2011