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Data-Driven Storytelling

Brands Should Court Values, Not Controversy: Digitas’ Donaton
9 May 2018
Verizon’s Oath Is Steeped In Data, Mobile-First Content
9 May 2018
Chobani Finds The Holy Grail Of Creative Data: Tremor’s Thomas
8 May 2018
Push The Envelope Of Risk In Ad Formats: Wavemaker’s Fremont
8 May 2018
Brand Content Needs Brand Involvement: Vice’s Williamson
8 May 2018
Meredith Expanding ‘Seamless’ E-Commerce Content Integrations
7 May 2018
Digitas’ NewFront Advice To Brands: You Need Causes And Beliefs
6 May 2018
Group Nine Media Brings Machine Learning To Brand Engagement
6 May 2018
Cotton, Inc.’s Cooper On The ‘Tipping Point’ For Cause Marketing
6 May 2018
Saatchi Finds the “Holy Grail” of Dynamic Creative Delivery
4 May 2018
For John Hancock, Understanding Human Emotion Is Key To Engagement
3 May 2018
The New York Times Uses Readers’ Emotions To Target Ads
3 May 2018
At Meredith Corporation, Data Is Powerless Without The ‘So What?’
30 Apr 2018
Digitas NewFront Event Will Highlight Brands And Social Causes
29 Apr 2018
Meredith’s Digital Assets Are Viewed ‘With Intent’: Chief Digital Officer Minoff
26 Apr 2018
Mass Or Precision Targeted, Data Is Key: Mindshare’s Peterson
26 Apr 2018
Evolution Of Addressable Mirrors That Of Advanced TV: Cadent/one2one’s Troiano
26 Apr 2018
With Time Inc. Deal, Meredith’s Monthly Reach Is 175 Million Consumers
25 Apr 2018
Media Agency Blue 449 Seeks ‘Tighter Connection’ Between Marketing, Business
22 Apr 2018
Wavemaker Crafting ‘Turnkey And Bite-Sized’ Audience Segments, Creative Iterations
20 Apr 2018