Performance TV

Local CTV Ads Are Hot: MadHive’s Helfgott
15 Mar 2022
LG Ads’ Matta Guarantees Outcomes From CTV Ads
27 Jan 2022
OTT Ad Rates Booming On Buyer Maturation, Effectiveness & Scarcity: SMI’s Tatta
18 Jan 2022
CTV Promises Better Targeting With First-Party Data: Ocean Media’s Jared Lake
8 Dec 2021
EDO’s Krim Helps Univision Advertisers Predict The Future
1 Dec 2021
LG Rides ‘Rocket Ship’ As Post-Pandemic Ads Come To CTV
17 Nov 2021
DeepIntent Is Path For LG Ads’ ‘Quantum Leap’ In Pharma Marketing
15 Nov 2021
Addressable TV Delivers Results for Linear and CTV Advertisers: WarnerMedia’s Jason Brown
20 Oct 2021
CTV Drives Reach, Results for Brands: Execs from Pixability, Essence, Saucony
7 Sep 2021
Tubi Is Game-Changer in Reaching Cord-Cutters: Fox’s Suzanne Sullivan
20 May 2021
CTV Advertising Helps to Drive Purchase Intent: Saucony’s Grace Smith
10 May 2021
Addressable Advertising Is Top Priority for TV: Dish Media’s Kevin Arrix
24 Mar 2021
Streaming Weds TV’s Branding Power with the Performance and the Attribution of Digital, Roku’s Robbins
15 Mar 2021
Fan Attendance Supports TV Viewership of Live Sports: Mindshare’s Gibbs Haljun
12 Jan 2021
Fans Are Excited for Comeback in Live Sports: Turner’s Marybeth Strobel
19 Nov 2020
OTT Shows Key Strength in Impression-Based Targeting: Pinnacle’s Kate Diehl
12 Nov 2020
Apple’s IDFA Change Could Drive CTV Advertising, MMA’s Greg Stuart
22 Sep 2020
REWIND: ‘Second-Screening’ Will Be Key for Sports Coverage: Disney’s Rita Ferro
27 Aug 2020
Beyond Awareness: TV Advertisers Are Learning New Tricks, Innovid’s Geno Says
20 Jul 2020
DISH’s Robertson Sees Programmatic TV Rising In Pandemic
30 Jun 2020
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