What is Lorem Ipsum?

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s

Learn more

Unified Measurement

OpenAP’s New XPm Brings Cross-Platform Deduplication To TV, CEO Levy Says
9 Dec 2021
Effectv’s Brauer Melds Different Data To Create Better Ad Outcomes
1 Dec 2021
Defy Measurement Inertia: NBCU’s Abcarian Moves Beyond ‘Crappy Counting’
22 Nov 2021
Beet Retreat Speakers in Santa Monica 2021
Advanced TV Industry Moves Toward Standards: Voices From the #BeetRetreat on Our Podcast
22 Nov 2021
WarnerMedia Issues RFI for Audience Measurement Amid Shift in Viewer Habits
16 Nov 2021
The Post-Meter Future Is Multi-Currency: Samba TV’s Navin
2 Nov 2021
‘TV Is Never Going Back to Single Currency Provider’: VAB’s Sean Cunningham
27 Oct 2021
TV Measurement Must Be More ‘Value-Based’: NBCUniversal’s Kelly Abcarian
26 Oct 2021
More Brands Are Investing in Full-Funnel Ad Strategies: LoopMe’s Simon Stone
4 Oct 2021
TV Measurement at a Crossroads: #BeetCast Podcast w/ Jon Watts Jo Kinsella and Jonathan Steuer
27 Sep 2021
Outcomes-Based Metrics Are Evolving to Replace Cookies: Dentsu’s Peter Vandre
2 Sep 2021
‘We’re Moving From Outputs to Outcomes’: 4A’s Marla Kaplowitz
17 Aug 2021
Data Applications Aren’t Limited to Cross-Screen Currency: LiveRamp’s Christine Grammier
12 Aug 2021
Measure Cross-Screen Impact, Not Just Delivery: Wavemaker’s Nancy Beekman
10 Aug 2021
Demand Grows for Outcomes-Based Ad Metrics: Roku’s Gaurav Shirole
9 Aug 2021
Cross-Screen Metrics Are Evolving With Ad Targeting: Roku’s Louqman Parampath & GroupM’s Matt Sweeney
5 Aug 2021
Ad Metrics Are Evolving With Growth in Streaming Audiences: GroupM’s Bharad Ramesh
2 Aug 2021
Cross-Screen Metrics Don’t Have to Be ‘Perfect’ to Be Effective: Wavemaker’s Rinaldi
28 Jul 2021
Ad Attribution Is Gateway to Cross-Screen Measurement: Unilever’s Jennifer Gardner & GroupM’s Matt Sweeney
21 Jul 2021
‘People At The Center’: Verizon’s Markman On Vizio, Nielsen Report Partnership
16 Jul 2021