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Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni
Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni
2 Feb 2015
Full Video Ad Viewability, We Will Get There, Google’s Jane Hong
29 Jan 2015
It’s Basic: Better Ad Viewability Drives Better Sales: comScore’s Fulgoni
It’s Basic: Better Ad Viewability Drives Better Sales: comScore’s Fulgoni
28 Jan 2015
Google’s 2015 Priority Is Securing Ads From Malware
Google’s 2015 Priority Is Securing Ads From Malware
26 Jan 2015
thePlatform’s mpxReplay Enters VOD Encoding Fray
thePlatform’s mpxReplay Enters VOD Encoding Fray
14 Nov 2014
Online Video Split Between GRP and Performance Measures, Eyeview’s Pozesky
Online Video Split Between GRP and Performance Measures, Eyeview’s Pozesky
13 Nov 2014
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry
21 Oct 2014
Programmatic Video Can Learn from Display, Razorfish’s Kathuria
Programmatic Video Can Learn from Display, Razorfish’s Kathuria
2 Oct 2014
Total Transparency Can Hinder Ads: Xaxis’ Moore
15 Sep 2014
YuMe Focuses on Traffic Quality, Fraud Education
YuMe Focuses on Traffic Quality, Fraud Education
3 Sep 2014
Open Ad Exchanges Need Open Practices: IPG’s Seiler
Open Ad Exchanges Need Open Practices: IPG’s Seiler
24 Aug 2014
Programmatic Revolution Is “Eating The Media World”: AppNexus’ Rubenstein
24 Aug 2014
Research: Video Topics Affect Ad Performance, Innovid Finds
Research: Video Topics Affect Ad Performance, Innovid Finds
20 Aug 2014
Digital Video Faces Viewability & Measurement Hurdles
Digital Video Faces Viewability & Measurement Hurdles
1 Jul 2014
Mobile Ads Are 20x Harder Than Desktop: Medialets’ Glassberg
Mobile Ads Are 20x Harder Than Desktop: Medialets’ Glassberg
27 Jun 2014
Video Ad Fraud Could Be Eradicated This Year: BrightRoll CEO
Video Ad Fraud Could Be Eradicated This Year: BrightRoll CEO
19 Jun 2014
Publishers Rapidly Adopting Programmatic Ad Sales: SpotXchange’s Shehan
Publishers Rapidly Adopting Programmatic Ad Sales: SpotXchange’s Shehan
19 Jun 2014
Advertising Arms Race: ‘2014 Is The Year Of Fraud’
Advertising Arms Race: ‘2014 Is The Year Of Fraud’
15 Jun 2014
Price Pressure on Video Ads Fuels Viewability and Fraud Problems, TubeMogul’s Wilson
Price Pressure on Video Ads Fuels Viewability and Fraud Problems, TubeMogul’s Wilson
13 Jun 2014
Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO
Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO
13 Jun 2014