Cross-Platform Strategy

Playlists & Series

Explosion After Inertia: FreeWheel’s Clark On Advanced TV Evolution
9 Dec 2021
OpenAP’s New XPm Brings Cross-Platform Deduplication To TV, CEO Levy Says
9 Dec 2021
TV Consumption Will Grow Across Platforms: CBS’s Radha Subramanyam
9 Dec 2021
Getting Media Channels to Work Together for Marketers Is Key Priority: Yahoo’s Beau Ordemann
8 Dec 2021
Brands Want TV Makers To Share ‘Whole-House’ Viewing Data: Essence’s Fisher
7 Dec 2021
‘We’re Not Planning Linear-First’ for Next Upfront: Omnicom Media Group’s Kelly Metz
7 Dec 2021
Dwindling Ad Supply Drives Need for Innovative Formats: GroupM’s Adam Gerber
2 Dec 2021
Marketers Can Simplify Media Strategies Amid Market Complexity: Wavemaker’s Vinny Rinaldi
24 Nov 2021
Media Marketplace Needs to Face 5 Key Issues: Furious’s Ashley Swartz
23 Nov 2021
Beyond One-To-One: Nexstar Digital’s Parker Looks Past Identity
25 Oct 2021
How CTV Optimizes Media: Views From Zenith, Tubi, Mars, JPMorgan Chase, Wavemaker, Univision & A+E Execs
19 Oct 2021
Marketers Can Reach CTV Viewers With Lower-Cost Retargeting: Simpli.fi’s Ryan Horn
6 Oct 2021
TV Measurement at a Crossroads: #BeetCast Podcast w/ Jon Watts Jo Kinsella and Jonathan Steuer
27 Sep 2021
Flexible & United: Quigley-Simpson’s Fremont On Marketing’s 2021 Lessons
23 Sep 2021
Streaming TV Offers Way to Reach Canada’s Cord-Cutters: Roku’s Christina Summers
23 Sep 2021
Upfronts Are Upgraded & Here To Stay: Fox’s Falco
22 Sep 2021
Engine CEO Cacy Wants To Give Brands The Best Of Both Worlds
9 Sep 2021
Partnerships, Automation Underpin Future of Advanced TV: Execs from Comcast Technology Solutions, , GroupM, NBCUniversal, AMC, Publicis, OMD
22 Aug 2021
Data Applications Aren’t Limited to Cross-Screen Currency: LiveRamp’s Christine Grammier
12 Aug 2021
Measure Cross-Screen Impact, Not Just Delivery: Wavemaker’s Nancy Beekman
10 Aug 2021