Currency

Playlists & Series

Alt Currencies Will Have Bigger Role in Upfront Sales: Paramount’s Colleen Fahey Rush

19 Nov 2025

Report Card: Beet Retreat Speakers Rate Ad Industry’s Progress On Advanced TV Journey

19 Nov 2025

‘Meaningful’ Technology Is Core of Our Agency Model: Havas’s Mike Bregman

19 Nov 2025

Newer Ways of Measuring TV Audiences Showcase Data: Dentsu’s Celeste Castle

19 Nov 2025

InnovidXP To Provide ‘Always-On’ Measurement Of Disney Ad Outcomes

19 Nov 2025

Italy Leans In To Cross-Screen TV Measurement

19 Nov 2025

How Multi-Currency Happens: Comscore’s Gotch On Up-Skilling & Embracing Local Change

19 Nov 2025

Marketers Have Warmed Up to Alternative Ad Currencies: Initiative’s Maureen Bosetti

19 Nov 2025

Marketers Have More Choice in Media Currencies: WBD’s Andrea Zapata

19 Nov 2025

Beet Retreat Preview with TransUnion’s Julie Clark: Consumer Identifiers Underpin Ad Sales

19 Nov 2025

Big Data, New Currencies & Clean Rooms: A Peek Inside OpenAP’s Future

19 Nov 2025

CIMM Summit Will Showcase Key Issues for TV Advertising Market: CIMM’s Jon Watts

19 Nov 2025

Ad Analyst Wieser Sees Digital Questions On The Corner Of Madison And Wall

19 Nov 2025

Blurred Lines: iSpot.tv’s Schwartzapfel Sees Currency & Measurement Metrics Coming Together

19 Nov 2025

Data, Data Everywhere: CIMM’s Watts Sees An Industry Transitioning Through Innovation

19 Nov 2025

iSpot.tv Gives Our Advertisers More Flexibility with Media Plans: Paramount’s Travis Scoles

19 Nov 2025

‘There’s Momentum Toward Alternative Currencies’: GroupM’s Bharad Ramesh

19 Nov 2025

Not All JICs Are Equal: Roku’s Chaibi Sees Global Measurement Diversity

19 Nov 2025

TiVo Launching On TVs & Cars To Capture Audience Data

19 Nov 2025

Alternative Ad Currencies Will Shape Upfront Talks: Carat’s Jessie Schwartzfarb

19 Nov 2025

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