Cross-Platform Strategy

‘Omni-Video Is Critical Going Forward’: Dish Media’s Kevin Arrix
7 Sep 2020
Rishad Tobaccowala: Business In Post COVID-19 will be the “New Strange”
3 Sep 2020
Connected TV Drives Growth in Audience Identifiers, Tapad’s Mark Connon
31 Aug 2020
REWIND: ‘Second-Screening’ Will Be Key for Sports Coverage: Disney’s Rita Ferro
27 Aug 2020
‘We’re Rallying to ‘Eventize’ the Super Bowl’: ViacomCBS’s Jo Ann Ross
24 Aug 2020
Connect Digital Ads to TV Viewing: Verizon Media’s Markman
19 Aug 2020
‘Buyers-First’ Mentality Drives Ad Sales Strategy: AMC’s Kim Kelleher
12 Aug 2020
OpenAP CEO David Levy Sees Improved Ad Tracking With iSpot.TV Partnership
28 Jul 2020
Linear & CTV Go Hand-In-Hand: Amobee’s Bamberger
22 Jul 2020
Navigating CTV Ad Opportunities & Challenges: Digitas’ Weeks
17 Jul 2020
To Compete With Walled Gardens, TV Must Become A Platform: 605’s Levine
16 Jul 2020
Advertisers Seek Digital Flexibility from Linear TV: WarnerMedia’s Joe Hogan
13 Jul 2020
Valuing Older, Higher-Income Households: Discovery’s Jon Steinlauf
25 Jun 2020
Linear TV, OTT Can Complement Audience Reach: Disney’s Rita Ferro
22 Jun 2020
“Back to the Drawing Board” as Marketers Seek Agility in Media Investment, OMD’s Colonna
19 Jun 2020
A Tipping Point in TV Ad Buying: Linear First is “Backwards,” 360i’s Warburton
18 Jun 2020
Amplifi’s Lewis Looks To Reboot Seller Relationship With Cost, Flexibility In Mind
17 Jun 2020
‘We Are Encouraged by the Second Quarter Scatter Market’: NBCU’s Laura Molen
16 Jun 2020
Is CTV Siphoning Off Dollars from Linear? It’s Complicated: #BeetU, Session 9
16 Jun 2020
‘We Need the Upfront to Move From the 20th to the 21st Century’: Essence’s Gerber
15 Jun 2020