Cross-Platform Strategy

Multiple Media Channels Drive the Flywheel: Chipotle’s Perdue
20 Oct 2019
Understanding Customer Needs Secures Brands’ Futures: The Clorox Company’s Grier
17 Oct 2019
SAP’s Tillman Has Fun Finding Influencers Through TV
17 Oct 2019
Relevant Marketing and Products Will Win: Anheuser-Busch’s Marcondes
16 Oct 2019
Fox’s Callahan: OpenAP Will Add Value For All Participating Parties
15 Oct 2019
‘Bigger Than Google’: Meredith’s McCreery On Rebooting Media Sales
7 Oct 2019
Local TV Can Easily Flip To Impressions: Hearst’s Wertlieb
4 Oct 2019
Convergence Is Not What You Think It Is: Amobee’s Smolin
30 Sep 2019
CIMM’s Clarke Wants More Multi-Platform Measurement
25 Sep 2019
Turner Follows Sports Fans After The Final Play: Shackell
19 Sep 2019
Converged TV Buying Needs Operational Agreements: Amobee’s Smolin
25 Aug 2019
Universal Addressable TV Buying Will Be Elusive: MODI’s Cestaro
19 Aug 2019
Unlocking National TV For Addressable: Cadent’s Michael Bologna
18 Aug 2019
How To Advertise TV Shows & Movies: Comcast’s Rothwell
14 Aug 2019
Brands Like Bose Wants Flexible, All-Platform Ads: Kremser
11 Jul 2019
Media Need Partnerships To Find Scale: RTL AdConnect’s Bischoff
2 Jul 2019
Sky’s The Limit For Comcast’s Advanced TV At Scale: Jamie West & Denise Colella
1 Jul 2019
Fox, Univision Execs Explore Cross-Screen Complexity At Cannes Panel
30 Jun 2019
“Timing is Everything.” Amobee’s Smolin On the Videology Acquisition
28 Jun 2019
Hotelier Accor Books TV To Supplement Digital Media
27 Jun 2019