Measurement

Connected TV Brings Digital Capability to Linear TV, Accelerating Growth for Unilever
10 Jul 2024
TV’s Fragmentation Lets Brands Reach Audiences Better: DIRECTV Advertising’s Cordes
10 Jul 2024
AI-Powered Emotional Ad Matching Lifts Ad Metrics: Wurl’s Crofut
10 Jul 2024
Marketers Have Opportunity to Diversify Retail Media Spend: Criteo’s Melanie Zimmermann
9 Jul 2024
Beet Retreat Berkshires; A Special Moment for the Media Community, TransUnion’s Matt Spiegel
8 Jul 2024
Identity Resolution Key to Bold Marketing in Fragmented World: TransUnion’s Spiegel
2 Jul 2024
Advertisers Should Demand Premium CTV for Best Results: WBD’s Porter
27 Jun 2024
Retail Media Creates A Win-Win: Albertsons Launches Collective TV
26 Jun 2024
The Plight of Evan Gershkovich: The Wall Street Journal’s Almar Latour Urges Advertiser Support for Press Freedom
24 Jun 2024
Cannes Lions Chief Thomas Expects Record Attendance
19 Jun 2024
CTV’s Ad Tools Deliver Performance, Personalized Audiences: Paramount’s Travis Scoles
13 Jun 2024
Marketers Seek Clearer Picture of Automated Ad Market: GSD&M’s Dave Kersey
12 Jun 2024
Consumer Brands, Retailers Are Driving Ad Growth: Uber’s Megan Ramm
11 Jun 2024
Reaching Online Shoppers at Checkout Drives Value for Brands: Rokt’s Doug Rozen
6 Jun 2024
Contextual Advertising Gains New Relevance in Cookieless World: Havas’ Vaish
6 Jun 2024
Digital Video Surges, Social Video Set To Overtake CTV: IAB’s Koch
5 Jun 2024
AI Can Drive Relevance Amid Growing Pains In Retail Media: Digitas’ Lanzi
4 Jun 2024
Instacart Ads’ DeRobbio: Retail Media Will Unlock Consumer Insights for Brands
29 May 2024
Criteo’s Gleason: Privacy Sandbox Reimagines Open Web Currency
29 May 2024
CTV’s Unsung Hero Is The Ad Server: Innovid Brings ‘Harmony’ To Platforms
28 May 2024
Beet.TV Daily Digest Beet.TV Mailing List

By subscribing, you accept the terms of our Privacy Policy.