Measurement

Epsilon Retail Media Unveils AI-Driven Identity Solution: Jaclyn Nix
26 Mar 2024
Digital Ad Tools Are Gaining Traction in Connected TV: FreeWheel’s Michelle Zyglis
26 Mar 2024
LUMA’s Kawaja Optimistic On 2024 & 2025 Ad-Tech Outlook
25 Mar 2024
Media Industry Raises $125 Million for Sandy Hook Promise’s Gun Violence Prevention Campaign: Peter Naylor Urges More Industry Help
22 Mar 2024
The TV Tipping Point: Trade Desk’s Doherty on Programmatic’s Breakthrough Year
21 Mar 2024
Finding TV Audiences Wherever They Are Guides Media Strategy: GroupM’s Mike Fisher
20 Mar 2024
Embracing the Intersection of Premium CTV and Programmatic: FreeWheel’s Loria
19 Mar 2024
Identity Is Paramount For Paramount: Scoles Offers Advertisers Real Audiences
18 Mar 2024
Streaming Ad Inventories are Catching Up with Audience Growth: Horizon’s Alex Stone
11 Mar 2024
Roku’s Zografakis Sees Ad Outcomes Driving Retail Media’s CTV Interest
10 Mar 2024
Agencies & Brands Can’t Agree On Premium Video Definition, Fraud Risk: VAB Research
7 Mar 2024
Publicis Commerce’s Cruz Sees Evolution In The Fusion of CTV and Retail Media
5 Mar 2024
Identity Graphs Can Fill The Hole In Marketers’ ‘Sweet Tooth’: TransUnion’s Kowalick
3 Mar 2024
Podcast Advertising Is Transforming Digital Marketing Strategies: GroupM’s Jen Soch
3 Mar 2024
CVS Media Exchange Adopts Pinterest/LiveRamp Clean Room To Attribute Sales From Off-Site Ads
1 Mar 2024
OpenX’s Rooney Sees Transparency, New Signals & Building As Soothing Data Loss Worries
28 Feb 2024
“Candor, Immersion and Spontaneity” Make Beet Retreat Special, VAB’s Sean Cunningham
28 Feb 2024
Attention Is Differentiation: Sharethrough’s Marsolais On Engaging CTV Ad Formats
27 Feb 2024
The Great Advertising Reset: Embracing a Post-Cookie Media Democracy
26 Feb 2024
Albertsons’ Horvoka Looks Ahead To Beet Retreat San Juan 2024
25 Feb 2024
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