Measurement

GroupM’s Thomas Frets About Total Video Measurement
19 Dec 2019
Nielsen Seeks Scale For Addressable TV Tech
19 Dec 2019
MTM’s Watts: The Future of Addressability Is Both Exciting and Challenging
18 Dec 2019
Samsung Ads’ Three CES Priorities: Alex Hole
18 Dec 2019
Canoe Will Pilot ‘On Addressability’ In 2020
17 Dec 2019
Samba TV Ready For Big European Splash In 2020
16 Dec 2019
Furious Corp’s Ashley Swartz: The U.K.’s Collaborative Spirit Will Come to the U.S.
16 Dec 2019
Samsung Ads’ Banchek: ‘We’re Solving for Real Business Problems’
15 Dec 2019
Roku Takes TV Sets & dataxu Overseas
15 Dec 2019
Nielsen’s O’Grady Relishes Simpler Overseas Ecology
13 Dec 2019
Diversity Inherent In Addressable TV: Finecast’s Harcus
13 Dec 2019
Samsung’s Oh Finds ‘Unfindables’ & Heavy Gamers With ACR
11 Dec 2019
West’s Last Acts At Sky: More Transparency & Industry Collaboration
11 Dec 2019
INVIDI Has Cross-Screen Buying Platform Called EDGE
10 Dec 2019
Modi’s Cestaro Has A Holiday Wish: No More TV Fragmentation
10 Dec 2019
Linear TV Will Light Up Addressable Ads: Cadent’s Krysczun
10 Dec 2019
OpenAP Adds CBS To Grow Advanced TV Scale
9 Dec 2019
From ‘Negative Reach’ To Positive Results: PHD’s Koziarski
9 Dec 2019
Samsung Ads’ Scott Takes Outcome Promise To CES
5 Dec 2019
The Marriage Of Digital & TV: Spectrum Reach’s Norris
4 Dec 2019
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